Within an organization, downward communication refers to any communication that starts in a higher level of the organization and flows to a lower level of the organization.
In this case, since the board of directors is the highest level of a corporation, any communication that is sent to other parts of the corporation will always be downward communication.
Fitness service around the time after new year cuz ppl start to getting fat cuz of earing too much during new year holidday l aroung jan to mar that s when ppl start to be very fire up about getting in shape