Answer:
a. Undifferentiated products and variable prices in the various channels.
Explanation:
Horizontal Channel Conflicts arises when there is disagreement between two or more members of the channel. If the toy manufacturer sells toys to toy store and department stores, a possible reason for disagreement could be on variable price among the two channels.
The right answer for the question that is being asked and shown above is that: "• set marketing objectives." The first step in the process of creating a marketing plan is to <span>set marketing objectives. The group must know the goals and objectives why they are making a business or something.</span>
When paraphrasing, you must summarize the info without losing any of the key points.
You could say "Please submit your <u>budget requirements</u> for <u>major purchases </u>in order of highest <u>priority </u>to lowest priority to assist in <u>annual planning</u>."
This sentence hits all of the key elements more succinctly.
Answer:
Thailand:
Opportunity cost of computers = 300/20 = 15 tons of rice
US:
Opportunity cost of computers = 800/100 = 8 tons of rice
US has a comparative advantage in production of computers
Absence of trade:
Thailand consumes 150 tons of rice, it can consume = (300 - 150)/30 x 2 = 10 computers
US consumes 50 computers, it can consume = 400 tons of rice
After trade :
10 computers exchanged for 120 tons of rice
Thailand continues to consume 150 tons of rice, it will consume = 12 computers (=10 + 30/15)
US continues to consume 50 computers, it will consume = 440 tons of rice (=120 + 40 x 8)
Both would accept the proposal as both are better off with trade
In a franchise, the franchisor allows the franchisee to trade under its name and see its products for a fee The franchisee pays an original fee to franchisor and a
percentage of its profit for the privilege.So,since, Dunkin' Doughnuts is sharing its' brand name and image with David Ungar(his franchisee) it would definately want to improve it...at the least maintain it...David too is right on the other hand as there can be a possibility that he wants to use ingredients of a much higher quality than that provided.But dunkin' doughnuts can't still allow to do that as it has other franchisees to look after.Imagine that=>all the franchisees of dunkin' doughnuts use different ingredients with different quality..wouldn't this affects the image of the franchisor...also all the food items they sell will have a different taste depending on the ingredients.And if one of the franchisee buys cheap ingredients... thereby producing low quality out put ..the customers will not be satisfied...this will not only affect that franchisee but also the Brand image of the whole business worldwide.
To conclude,David may not be wrong with his idea but since dunkin' doughnuts is a big business with a good brand image...it has its' terms and requirements.
