To segment a market effectively, you should make sure the categories are fairly homogenous, at least in terms of the demands of potential customers and how they react to marketing.
Organizing potential customers into groups or segments with comparable demands and responses to marketing actions is referred to as market segmentation in marketing. Market segmentation helps businesses to target various customer groups who view the entire worth of particular goods and services in a variety of ways.
By identifying the items that are most likely to capture a portion of a target market and the most effective channels for marketing and distributing those products, market segmentation aids businesses in reducing risk.
To learn more about market segmentation here
brainly.com/question/14838959
#SPJ4
Answer:
Cognitive dissonance
Explanation:
Cognitive dissonance is a concept of social psychology and is described as the discomfort which is felt by a person who is having conflict in values and ideas. The people in this state feel guilt, embarrassment and anger. There is a motivational drive in humans to reduce the dissonance.
Leon Festinger developed theory of cognitive dissonance to predict and explain the peoples reaction to various situations. This theory states that people have prejudice to get agreement between what they expect and the reality.
Answer:
c. Status Update and Announcements
Explanation:
By keeping customers up-to-date with the recent development and also making announcements in your business the customer will be carried along properly in other to create a continuous and long lasting customer relationship.
For example: Social media or mailing notifications - updates are being passed across through selected means to customers before logging in into the platforms which has lead to the increase and continuous use of both platforms effectively.
Answer:
A) Janice will purchase 3 pounds of potatoes since she will buy them until her consumer surplus ≤ 0. The fourth pound of potatoes costs $1, and Janice is willing to pay only $0.30, so her consumer surplus s negative (-$0.70).
Consumer surplus is the difference between the price that a customer is willing and able to pay for a good and the good actual price.
B) If Janice only had $2 to spend, she would buy 2 pounds of potatoes, since her consumer surplus is positive at 2 pounds.
first pound costs $1, and Janice is willing to pay $1.50, consumer surplus = $0.50
second pound costs $1, and Janice is willing to pay $1.14, consumer surplus = $0.14
Answer:
The answers are:
Explanation:
In order for an individual to be considered unemployed, the individual must be over 18 years old, be currently out of job, but actively seeking a new job.
The current unemployment rate in the US is 3.7% (as of August 2019) while the unemployment rate in the EU is 6.2%.
In order for an individual to collect unemployment benefits, usually he or she must meet the following requisites:
- They must be out of work through no fault of their own.
- They must meet minimum earnings or job tenure requirements.
- They must be able, available, and actively seeking work.
