Question

Mary wants to sell her products in Europe since they're doing well in the United States. She doesn't have a lot of capital and is risk-averse, so she is most likely would shooce to begin with
A. opening a franchise

B. entering a joint venture with a local firm

C. making a direct investment in another country

D. exporting her products

Answer 1

Answer:

D. Exporting Her Products.

Explanation:

As Mary wants to sell her products in Europe since they're doing well in the United States. She doesn't have a lot of capital and is risk-averse, so she should begin with  exporting her products which is the least riskiest and easiest way to enter in foreign market. Exporting is the mechanism by which you sell your products outside your country and generate profits. In this process very less risk is involved and you also need less level of investment as well. Mary can contact some sellers there and send her products to them and receive payment, hence much less risk in involved. With the help of exporting, she can also get the insights about that market's buying patterns as well that which products are in high demand there and can be sold profitably.