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ehidna [41]
3 years ago
8

Chili's, the popular restaurant chain, supports St. Jude Children's Hospital annually by inviting its guests to color a pepper a

nd make a $1 contribution to St. Jude. Chili's has partnered with St. Jude for almost two decades and recently committed to a multi-year pledge to raise $30 million to fund St. Jude's School Program, which ensures that children receiving medical care in the hospital can stay up-to-date with their school assignments. This is an example of _______ marketing.
Business
1 answer:
Verdich [7]3 years ago
8 0

Options:

a. sustainability  

b. cause-related  

c. social  

d. green

Answer:

<u>cause-related</u>

<u>Explanation:</u>

We need to take note that Chili's support for St. Jude Children's Hospital isn't all about promoting their brand, but towards promoting a social cause, namely St. Jude's School Program which would ensure children receiving medical care in the hospital can stay up-to-date with their school assignments.

Their actions as a popular restaurant chain could go a long way by encouraging other companies to support social causes.

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Explanation:

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Answer:

<h2>All the best :)</h2>

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