The ordinal level of measurement is related to rank order. It means that data can be sorted. However, there is no relative degree of difference between them. The ordinal level allows to put different events in order.
Rank orders are a representation of ordinal scales and they are usually utilized in research concerning qualitative phenomena. Ordinal scales only allow to rank items from highest to lowest, as well as ordinal measures are not related to absolute values.
Professor Tilton measured the variable "feelings toward drafting women" with the categories strongly agree, agree, indifferent, disagree, and strongly disagree. Professor Tilton was using the ordinal level of measurement
Anton's disregard for the entire speech of Callie after he concluded she is not a credible speaker because she is stumbled on some of her words is a clear barrier to listening. Callie still communicated good information but because Anton had concluded she isn't worth listening to, he had not listened and gotten the information Callie was passing.