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MAVERICK [17]
3 years ago
11

Your first task is to set an advertising objective. remember, your key goals are to build brand preference for your product and

to differentiate your product as the safe and natural choice. decide on the best type of objective for your national campaign.
Business
1 answer:
Kazeer [188]3 years ago
6 0

Answer:

Persuasive Advertising

Explanation:

The goal of persuasive advertising is to convince customers that your product is better and different and that they should choose it over any other option. This is different than information advertising which focuses on informing customers not persuading them.

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Best Foods Co. is considering expanding beyond the regional market segments now served by its Hellmann's mayonnaise. One criteri
WITCHER [35]

Answer:

Option  E                    

Explanation:

In simple words, the given case illustrates the cost analysis method for choosing target market segments. Under such criterion of selection, the subject company identifies various costs that it must bear in order to operate in some potential segment and after identifying those cost, such company evaluates if there will be any profit left for them in the market.

This method is complex, time consuming and needs experts advise but still is most popular nowadays as it gives most accurate results by identifying various quantitative and qualitative factors.  

3 0
4 years ago
There is no nation involved in global trade that still maintains a fixed value of their currency relative to a key currency or g
kirza4 [7]

Answer:

a. true

Explanation:

  • Gold is a currency that is the free market system that will fluctuate tp the form of exchange and no country in international trade can maintain a fixed value of its currency relative to the key currency though they can trade gold in multiple ways and can participate in price movements.
6 0
3 years ago
Identify two possible reasons for unemployment​
Vladimir79 [104]

Answer:

Frictional unemployment. This is unemployment caused by the time people take to move between jobs, e.g. graduates or people changing jobs. ...

Structural unemployment

Explanation:

3 0
3 years ago
Read 2 more answers
List one method for accepting a job offer and one method for rejecting a job offer.
Sophie [7]
For both accepting and rejecting, thank the employer for the wonderful opportunity that was given. When accepting state that you are happy with the employment terms, and the salary that was given. When rejecting tell the employer thank you, but simply state how there may have been better opportunities, or how the job was not the right fit for you. Both should be done either by email or phone.
8 0
3 years ago
Read 2 more answers
Ions:
kicyunya [14]

Answer: The answers are provided below.

Question:

Here is the complete question:

Marian, a top graduate from Loyola in Humanities, was hired by a major corporation into a management position. Marian finished the corporation's management training program top in her group, and is performing above the norm in her position. She is really enjoying her work.

As a woman she feels isolated, as there are no other women managers and few women in her area. One night at a company party she heard a conversation between two of her male co-workers and their supervisor. They were complaining to him about Marian's lack of qualifications and her unpleasant personality. They cursed affirmative action regulations for making the hiring of Marian necessary.

Marian is very upset and wants to quit.

Questions:

a. Should Marian quit?

b.Are her co-workers correct in their evaluation?

c. Should Marian confront the co-workers?

d. Should Marian file a discrimination suit?

e. Should Marian go to the supervisor?

f. What else could Marian do?

Explanation:

a. No, Marian does not have to quit her job but should rather face the situation. She came top in her group during the management training and she deserves to stay in her position and continue to perform well. She is doing well at her role and the opinion of others does not matter.

b. No, Marian co-workers are not correct with regards to their evaluation. She has sufficient and good qualifications which was the reason she got the job and she is also performing well. Also, Marian does not have an unpleasant personality but rather feels isolated because she is the only woman. Her colleagues should help her out in order to deal with the situation.

c. Yes, Marian should go and confront her co-workers. The co-workers have a wrong image of Marain in their minds and she should speak to them and clear the issues. This will help her to be more social with her male colleagues are also build a better working relationship.

d. No, Marian should not file a discrimination suit. The comments made by her co-workers were not discriminatory but rather she was misunderstood at work due to her reserved personality. She should relate better with her colleagues, be social and also build a bond with her colleagues.

e. Marian should go to her supervisor only when she was not successful when she confronted her colleague. She should confront her co-workers first and if that doesn't work, she can then go to her supervisor.

f. Marian should become social and be more friendly with her colleagues. She should talk and relate with her male colleagues. She can discuss work related issues with them and sometimes offer a helping hand. This would help build a bond.

8 0
3 years ago
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