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bulgar [2K]
3 years ago
10

If during an advertising campaign a certain portion of advertising runs continuously, and then during specific periods additiona

l advertising is used to intensify the level of communication, a(n ____ media schedule is being used.
Business
1 answer:
OleMash [197]3 years ago
6 0
Pulsing advertising does exactly that, continuous advertising year round and then a bump in advertising when sells peak. Pulsing<span> combines </span>flighting<span> and continuous </span><span>scheduling.</span>
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Sheen Awnings reported net income of $90 million. Included in that number were depreciation expense of $3 million and a loss on
Serggg [28]

Answer:

The Sheen’s cash flows from operating activities is $95 million

Explanation:

Cash flows from operating activities :

The cash flow from operating activities includes all those activities which are of short term period. Like changes in working capital or we can say increase in currents assets or decrease in current assets or increase/decrease in current liabilities.

The increase in current liabilities increase the cash balance, hence it is added and decrease in current liabilities decrease the cash balance. But in the case of current asset, it is opposite.

The depreciation expense and loss on sale of equipment is added. So, we take them in the computation part.

The cash flow from operating activities is equals to

= Net income + depreciation expenses + loss on sale of equipment - increase in accounts receivable +  increase in accounts payable - increase in inventory

= $90 + $3 + $2 - $1 + $4 - $3

= $95 million

Hence, the Sheen’s cash flows from operating activities is $95 million

8 0
3 years ago
You want to determine the upper control line for a p-chart for quality control purposes. You take several samples of a size of 1
Harlamova29_29 [7]

Answer:

The resulting UCL value for the line is 0.07. The right answer is d

Explanation:

According to the given data we have the following:

P-bar = Fraction defective = 0.05

Sp = Standard deviation = 0.01

In order to calculate the resulting UCL value for the line we have to use the following formula:

UCL = P-bar + (Z x Sp)

Using standard normal table, for 95% confidence level Z=1.96

Therefore, UCL = 0.05 +(1.96x0.01)=

                  UCL = 0.0696, Hence UCL=0.07

The resulting UCL value for the line is 0.07

8 0
4 years ago
The cost of raising capital through retained earnings is the cost of raising capital through issuing new common stock. The cost
Licemer1 [7]

Answer:

Explanation: Cost of equity can be defined as the return that the investors demand for bearing the risk of ownership in company's equity shares. It can be computed by using CAPM model which is represented as follows :-

cost of equity = risk free rate + beta *(market risk premium)

K_e=\:R_f\:+\beta \left ( Er_m \right )

K_e=\:3.86\%\:+\b0.92 \left ( 5.75\% \right )

         = 9.15%

3 0
3 years ago
Management Theories, Inc. at a cash price of $1.5 million. Management Theories, Inc. has short-term liabilities of $500,000. As
Pavlova-9 [17]

Answer:

$1,102,820

Explanation:

 The computation of the net present value is shown below:

= Present value of yearly cash inflows - initial investment

where,

Present value of yearly cash inflows is

= Annual year cash inflows × PVIFA factor

= $300,000 × 2.9906

= $897,180

And, the initial investment is

= $1,500,000 + $500,000

= $2,000,000

So the net present value is

= $897,180 - $2,000,000

= $1,102,820

4 0
4 years ago
Happy Foods and General Grains both produce similar puffed rice breakfast cereals. For both companies, the cost of producing a b
labwork [276]

Answer: introduce more differentiation

Explanation: Product differentiation is a method of using various tactics to make a product stand out from the rest of the similar products sold by a competitor, in an effort to make it more appealing to its customer base. This means differentiating the product so much, that it will make it more attractive for customers to buy. This can be anything from making the product's packaging more aesthetically appealing, including some form of a bonus/gift for purchasing the product (like getting a free toy in each cereal box) etc. In the end by applying product differentiation the one company will increase the customer benefits of purchasing this product from them, hereby gaining a competitive advantage over the other company.

3 0
3 years ago
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