Answer: e. To drive up market share
Explanation:
Differentiation strategies involve adding features to a good to make it stand out from the Competition. Since these features are usually beneficial, the value of the good goes up and the company selling them can charge more. This is the main way things are done in Monopolistic markets.
However, sometimes it is best to charge the same price the Competition is charging even though you have a better product. This way the company is able to capture Market Share because the consumers will believe they are getting a better value for their money. For instance, if a company was selling Toyotas at $2,000 and it's competitor was selling the same Toyota but with 2 extra tires for the same $2,000 who would you use? The Competitor most likely.
This is why a firm might want to keep prices in line with competitors.
B2C stands for business to consumer. This would be the sales you’d make to a consumer. B2B stands for business to business. This is the sales you’d make with another business.
Answer:
Unique selling proposition (USP)
Explanation:
USP stands for Unique selling proposition, which is defined as the concept of marketing first, proposed as a theory for explaining a pattern in a successful campaigns of advertising.
It defines or means that such kind of campaigns should be made unique or distinctive propositions to the customer or clients in order to convinced them for switching or shifting the brands.
So, the secret for having a effectives sales, to have a USP (Unique Selling Propositions).
Answer:According to the article, when companies earn patents specifically to prevent competition, it hinders the innovation of products that might actually be better. For instance, Bruce Nolop describes how his company had to pay more attention to the "minefield of existing patents than on the expected value that we could bring to customers." Rosabeth Moss Kanter suggests a "use it or lose it" solution to this problem. She thinks that a company that patents an item would be forced to use the patented idea or product or risk losing the patent. This idea would encourage more competition and prevent patent abuse.
Explanation:
No, I feel that targeted advertising with cookies is not at all objectionable; rather, it is a very efficient technique for an organization to advertise and promote its products or services.
We commonly see files and pop-ups in our browsers when browsing the internet; these are cookies, and we typically encounter them at sites that we frequently visit. I feel that this is not at all offensive, but rather an efficient method of advertising and marketing things by segmenting the appropriate audience or prospective business.
Targeted advertising, or those customized ones that follow you across the internet containing products that you might really desire, have a lot of negative connotations: they're creepy, misleading, and possibly humiliating, among other things.
A cookie is a piece of software that allows websites to access data saved on the hard disk of a user. This enables them to recognize a visitor when he returns to their site, but only if the user has already identified himself with personal data that permits him to be recognized. For each new user, each new cookie generates a unique identifying code. These cookies can only be acquired for usage when the user directly visits the website server or via a third-party tag.
For more information on Cookies, visit :
brainly.com/question/27960855
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