Answer:
B, Cultural congruence
Explanation:
Cultural congruence is a kind of marketing technique/strategy in which a new product with similar characteristics as with the currently existing product is marketed. This technique of marketing helps to reduce resistance as consumers see the new product as the same as the existing product.
I hope this helps.
Phil Ruffin bought treasure island
The correct answer is : B. Microcredit Loans
Microcredit loans are usually a very small loans to impoverished who usually does not have enough collateral or steady source of income/ Since the west and central Africans live way below poverty border, Microcredits is one of the best way to improve their economy.
That’s like the quarantine lol but just a bit higher