Answer:
The answer to this question is B. Niche marketing
Explanation:
Niche marketing involves identifying and exploiting a small segment of a larger market by developing products to suit it. identifying and exploiting a small segment of a larger market by developing products to suit it.
A niche market cater for the unique demands that aren't being addressed by mainstream providers. Organisations pursue niche markets as a way to build loyalty and revenue with a largely-overlooked audience.
We can therefore conclude from the explanation in the questions as regards the activities of Digital Print Shops that it using a Niche marketing strategy
Hence the answer is B. Niche marketing
Answer:
c. $9,702
Explanation:
Elias Corporation has issued 10% bond the semi annual rate of bond is 10%. The 10% rate is divided by 2 to find the actual semi annual rate of interest on the bond. The rate of bond is 5%. The amount at which bond can be sold will be used to calculate interest expense of the bond.
$97,020 * 5% = $4,851
The annual interest expense will be, $4,851 * 2 = $9,702
The correct answer is c.$9,702
John Kotter’s theory for leading can help business staffs to
improve their performance especially in completing assignments and improving
teamwork. His theory centers on eight
steps:
1.
Creating urgency to spur change.
2.
Forming a powerful coalition from people of
diverse talents.
3.
Make a vision of change that would inspire and
rally your group.
4.
Communicate that vision so that all of you
understand what needs to be done.
5.
Remove obstacles that would impede your goals.
6.
Create short-term wins that would help in the
short run but will contribute in the long run.
7.
Build on change while the momentum is there.
8.
Anchor that change as a model for others to
follow.
A long-term competitive advantage that is not easily to duplicate or surpassable by the competitors.
it allows the firm to earn excess returns for its shareholders.