Answer:
This question is incomplete, the options are missing. The options are the following:
a) Information search
b) Prepurchase evaluation
c) Evaluation of alternatives
d) Evoked set determination
e) All of the above
And the correct answer is the option E: All of the above.
Explanation:
To begin with, the consumer decision process is the name that receives in the field of marketing a process that focus on the path the consumer has to go though in order to achieve a purchase. In that process there are many stages and in the beginning the consumer has to do a pre purchase evaluation in where he will have to obtain information from the products by doing a search and he will have to evaluate the alternatives so therefore that when Chet is thirsty and buys a Coke directly he is skipping all of those parts in the consumer decision process.
Answer:
B. Intangible resources
Explanation:
A resource refers to something capable of yielding current or future benefit to an individual or an organization.
Those resources which cannot be perceived or which do not have any physical substance, are referred to as intangible resources.
Intangible resources are valued based upon the expected future economic benefits that they yield.
Examples of intangible assets would be, copyrights, patents, trademarks, brand etc.
As per the given case, culture, knowledge, brand equity, reputation and trade secrets can all be classified as tangible resources since these cannot be felt or perceived, devoid of physical existence and would yield future economic benefits to the ones who possess them.
Answer:
Operational level defines those strategies that help in implementing efficient systems, whereas structured decisions help to deal with recurring problems.
Explanation:
The basic business system that is successful towards serving operational level and assisting in making structured decisions aims to maximize the effectiveness of production and evaluate those concepts that may be helpful for making procedures in making decisions for the benefit of business. it determines and explains how the resources should be allocated for business.
Answer:
Below in the attached image is a well formatted solution to the above question as required
