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Nimfa-mama [501]
3 years ago
9

MAKE IT PAY: What was the last product that you purchased? Think for a minute about why you made the purchase. How did each of t

he marketing functions affect your decision? Ask yourself questions such as:• Why did you want the product?• Did the product’s brand impact your actions?• Did the product’s price influence you?• Where did you purchase the product?• How did you hear about the product?• Who helped you to make your purchase? Finally, after answering these questions, consider the following: How did the different marketing functions work together as a team to encourage you to make your purchase? *
Business
1 answer:
aliya0001 [1]3 years ago
4 0

Answer:

This may be something you must answer yourself. Lets say you just bought some really nice suede shoes. It's winter, and the suede is actually keeping your feet really warm unlike other shoes. Why'd you make the purchase? It was cold and you needed new shoes that would keep your feet warm, and maybe the reason you bought new shoes made out of a more rough material is because your older shoes were made out of canvas. How did the marketing functions affect your decision? Because suede is durable, and it also keeps your feet warm. Maybe the shoes were designed to be winter shoes, or maybe they were just suede skate shoes, and you know that suede keeps your feet warm. How come you wanted the product? Because your feet were cold in your old shoes, and you just needed new shoes!

Explanation:

i hope you understand what this question is asking you now.

You might be interested in
Comfy Mattresses, Inc., is opening a new plant in Orlando, Florida. Ron Lane, distribution manager, has been asked to find the l
romanna [79]

Answer:

The question content is not complet. Here is the complete question I got from google

Comfy Mattresses, Inc., is opening a new plant in Orlando, Florida. Ron Lane, distribution manager, has been asked to find the lowest cost outbound logistics system. Given an annual sales volume of 24,000 mattresses, determine the costs associated with each option below.

a. Build a private warehouse near the plant for $300,000. The variable cost, including warehouse maintenance and labor, is estimated at $5 per unit. Contract carrier transportation costs $12.50 per unit on average. No external transportation services are necessary for shipment of mattresses from the plant to the warehouse in this scenario. The fixed warehouse investment can be depreciated evenly over 10 years.

b. Rent space in a public warehouse 10 miles from the plant. The public warehouse requires no fixed investment but has variable costs of $8 per unit. Outbound contract carrier transportation would cost $12.50 per unit on average. The carrier at charges $5 per unit to deliver the mattresses to the warehouse from the plant.

c. Contract the warehousing and transportation services to the Freeflow Logistic Company, an integrated logistics firm with a warehouse location 25 miles from the plan. Freeflow requires a fixed investment of $150,000 and charges $20 per unit for all services originating at the plant. The fixed investment covers a 10-year agreement with Freeflow.

d. Name a few advantages aside from cost that the low-cost alternative above may have over the other alternatives.

Explanation:

Let us weigh different options for Comfy Mattresses:

Option A

building cost for a private warehouse near the plant(one time fixed cost)  = $300,000

maintenance warehouse of  $ 5 per unit= (24000 X5) = $120,000

cost of contract carrier $12.50 per unit = (24000X12.50) = $300,000

Total cost = $420,000 $(120000+300000)

Depreciation @ 10% = $30,000

Total cost in a year = $450,000 (Total cost + Depreciation = $(420000 +30000))

Option 2

Variable cost=  (24000 X8) $192000

Transportation of outbound carrier = (24000X12.50) $300,000

Carrier charges from warehouse to plant= (24000 X5) $120,000

Total = $612,000 (192000+300000+120000)

Option 3

Company's freeflow Logistic - Fixed investment = $150,000

Other charges =  (24000 X20) = $480,000

Total = $630,000 = $(150000 + 480000)

The best option is the first option. The investment in the first  is more, but after deducting a depreciation of 10% every year the cost would be much less. The total cost in the first year  would be $750,000 if we take depreciation which is more than the 2nd and 3rd option.

The cost will be drastically reduced for the second year. It will  be $450,000, which covers the extra investment done in the warehouse during the first year. From the third year onward, the benefit of going with the first option will start showing.

If we are to  rate all the options, Option 3 would be second in order, after the first option. Here Comfy Mattresses Inc outsources all the services to a private vendor  by paying little extra amount than Option 2. Ina way all the risk as well as tension of transportation and running the plant is passed on the the vendor (Freeflow Logistic Company).

8 0
4 years ago
Starbucks traditionally has relied on a franchising model to expand internationally. But when it came to India, the coffee chain
PtichkaEL [24]

Answer:

joint venture

Explanation:

Traditionally, Starbucks has depended on a model of the franchise to expand globally. However, when it comes to India, another approach was taken by the coffee chain. It allied with Tata Group to creat a joint venture.

A joint venture (JV) is a business deal where 2 or more parties agree to pool their money for a particular task to be accomplished. This role can be a new project or any other operation of the business.

7 0
3 years ago
Answer the question in the pic.
CaHeK987 [17]

Answer:

Uhhhhhhh There's no picture.

7 0
3 years ago
Read 2 more answers
Today, an estimated _____ of the adults in the united states are overweight, with over _____ falling into the obese range.
Shalnov [3]

The answer in the first space provided is seventy five percent while the second space provided is forty one percent, this is a research that has estimated the percent rate of overweight and obesity in the United States during the year of 2015.

3 0
3 years ago
With brick-and-mortar toy stores closing, board game manufacturers expect to have trouble finding as many consumers interested i
Oxana [17]

Answer:

This is how the market for board games would be affected in the explanation below

Explanation:

Because the manufacturers of the board game expect that the demand for their games would experience a decline, they would have to adjust their Production according to the decline. This is going to shift supply curve to the left, because of the decline in the production. Then equilibrium price would then increase as the quantity decreases because of the shift of the supply curve to the left.

3 0
3 years ago
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