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Korvikt [17]
3 years ago
12

The evolution of the marketing concept can be explained best by the shift from a seller's market in which demand exceeds supply

to a buyer's market in which supply exceeds demand.
a. True
b. False
Business
1 answer:
erik [133]3 years ago
5 0

Answer: True

Explanation:

The evolution of marketing implies the gradual development with regards to marketing over the years. It is explained as the shift from a seller's market where demand is more than the supply to a buyer's market where the supply is more than the demand.

There are three main stages with regards to the evolution of marketing and these are production concept, selling concept and the marketing concept.

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Explanation:

The future expectations of an improving economy increase the aggregate demand. This means, that the total demand for goods and services within a particular market will increase as there is more trust in the market.

The rise in the income is another important factor for the aggregate demand to increase. With improving expectations the consumers will think that they income will improve and therefore their consumption levels.

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mrs_skeptik [129]

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