A recession is a time in an economy whereby trade and industrial activities is low.Economists believe that towards the end of this period is the best to start a business due to the following reasons: at this time things are more affordable as there is low circulation of money in the economy. Low-interest rates on loans thus credit is cheaper. Additionally, there will be less competition as the money is in the hands of few people during this time. Finally, many people want to save money and thus clients will be on the lookout for more affordable alternatives.
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The change in the amount sold will be greater when the price elasticity of demand is greater than 1. (option 3).
<h3>What is price elasticity of demand?
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Price elasticity of demand measures the responsiveness of quantity demanded to changes in price of the good.
Price elasticity of demand = percentage change in quantity demanded / percentage change in price
Demand is elastic when the coefficient of demand is greater than one. This means that for a small change in price, the quantity demanded would be greater.
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Answer: (B) Promotional strategy
Explanation:
The promotional strategy is one of the type of marketing strategy in which the various types of products and the services are get promoted by the various types of techniques such as public relation, advertising, sales promotion and the social media.
The promotional strategy provides various types of benefits as it increase the productivity of the products and the services in the market.
There are usually four types of promotional strategy that are:
- Advertising
- Personal selling
- Publicity
- Sales promotion
Therefore, Option (B) is correct.
