Answer:
lagged effect
Explanation:
Integrated marketing communication is one that involves the use of all form of communication to obtain a more effective promotion by a company.
The use of combination of promotion tools gives a better effect than each one in isolation.
A major difficulty in measuring IMC is the lagging effect.
Lagging effect is the difference in time between when marketing effort is made and when customers respond to these efforts.
For example consumers do not act immediately after receiving a marketing communication.
Answer:
The standard cost is $5 per lbs
each units uses 2 lbs, so the unit stadard cost is $10
Explanation:
Volume variance
std quantity 2800.00 (1,400 units times 2 pounds per unit)
actual quantity 3000.00
std cost ??
difference -200.00
efficiency variance $(1,000.00)
-200 x Std cost = -1,000
Standard cost = -1,000/-200 = 5
The standard cost is $5 per lbs
each units uses 2 lbs, so the unit stadard cost is $10
Total= $159,552
Giving the following information:
The company has budgeted to sell 15,600 Debs in February.
Sales commissions $ 0.96*15,600= 14,976
Shipping $ 1.46 *15,600= 22,776
Executive salaries $ 60,600
Depreciation on office equipment $ 20,600
Other $ 40,600
Total= $159,552
Answer:
The answer is: B) In Boravia when the economy is strong, those who might otherwise go camping tend to take vacations overseas.
Explanation:
Usually a sustained economic growth would lead to an increase in the sales of high quality products. Hill and Dale sell high quality expensive products, so the only thing that could hurt their sales is that people don't go camping anymore. The only option that could lead to lower demand is that Boravia's economy is doing so well that its citizens can now afford to travel to other countries instead of camping.
Answer:
0.2 or 20%
Explanation:
The odds of meeting an unhappy person will be the no. of unhappy people divided by the sample size.
=25/125
=1/5
The odds are 1 in every five people is extremely unhappy.
1/5 = 0.2 or 20%
