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Deffense [45]
3 years ago
10

According to the text, the most logical budget-setting method in advertising is the ________ method. objective-and-task affordab

le adaptive-control competitive-parity percentage-of-sales
Business
1 answer:
sukhopar [10]3 years ago
6 0
The correct answer is known as "Objective and Task Method".
The Objective and Task Method is the method of advertising wherein a business defines one's advertising expenses in order to allocate the marketing budget based on their wanted objectives. For a company to be able to use this method they must be able to define the results they want out of advertising and the  tactics needed in order to achieve the said results. 
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3 years ago
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For a normal good, if the price of a substitute good decreases then:
geniusboy [140]

Answer:

(B) the demand curve shifts leftward while the supply curve stays the same.

Explanation:

"Substitutes are goods where you can consume one in place of the other. The prices of complementary or substitute goods also shift the demand curve. When the price of a good that complements a good decreases, then the quantity demanded of one increases and the demand for the other increases. When the price of a substitute good decreases, the quantity demanded for that good increases, but the demand for the good that it is being substituted for decreases. "

Reference: Khan Academy. “Price of Related Products and Demand.” Khan Academy, Khan Academy, 2019

8 0
3 years ago
The purpose of the ________ of performance appraisal is to keep managers from being excessively lenient and having a disproporti
Kitty [74]

Answer: forced distribution method

Explanation:

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8 0
3 years ago
The adjusted trial balance for Chiara Company as of December 31 follows.
faust18 [17]

Answer and Explanation:

The preparations are presented below:

a. For income statement

<u>                                          Chiara Company</u>

<u>                                           Income statement</u>

<u>                                      For the year ended Dec 31</u>

Revenues

Fees earned                  $544,000

Interest earned              $30,000

Total revenues                                                              $574,000

Less: expenses

Depreciation expense - Automobiles   $26,000

Depreciation expense- Equipment       $20,000

Salaries expense                                    $187,000

Wages expense                                      $43,000

Interest expense                                    $32,200

Office supplies expense                        $34,200

Advertising expense                              $63,000

Repairs expense - Automobiles           $25,200

Total expenses                                                         ($430,600)

Net income                                                                $143,400

b. For a statement of retained earnings

<u>                                          Chiara Company</u>

<u>                                          Statement of retained earnings</u>

<u>                                            For the year ended Dec 31</u>

Beginning balance of retained earnings $257,220

Add: Net income                                        $143,400

Less: Dividend                                            -$45,000

Ending retained earnings balance              $355,620

c. For balance sheet

<u>                                          Chiara Company</u>

<u>                                        Balance sheet </u>

<u>                                        For the year ended Dec 31</u>

<u>Liabilities & equity            Amount                         Assets          Amount </u>

Liabilities & equity                                              Cash               $132,400

Accounts payable            $98,000          Accounts receivable $50,500

Interest payable               $20,000          Interest receivable $20,800

Salaries payable               $22,000         90 days notes receivable $171,000

Unearned fees                  $28,000         Office supplies              $16,500

Long-term notes payable $144,000       Automobiles 169,000

Common stock                  $26,580        Less:

Retained earnings             $355,620   Accumulated depreciation  

                                                               Automobiles $ 80,000         $89,000

Total liabilities & equity    $694,200  Equipment 140,000

                                                               Less:                                      

                                                               Accumulated depreciation

                                                                Equipment 23,000             $117,000

                                                                Land                                    $79,000

                                                                Total assets                        $694,200

3 0
3 years ago
Sienna Inc., a software firm, decided to hire a technical expert. The company conducted an aptitude test followed by structured
joja [24]

Answer:

Refer David to another company.

Explanation:

In the given case, promoting other minority employees is not the correct action because the victim is David. Hiring other African Americans make up for David's loss is not the correct answer either because of the same reason. Paying David's legal costs is not an effort towards compensating for the discrimination. The company is likely required to give David a referral to another company which is the only action that affects David directly in terms of compensation. I hope this was helpful.

4 0
3 years ago
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