Answer:
D) An increase in the demand for one will usually result in an increased demand for the other.
Explanation:
Complementary goods are products used together. They are sold separately but add value to one another. Complementary goods will usually be a set of two or more goods that gives the consumer a higher utility when used together. Examples include Petrol and car, Tennis balls and tennis rackets, and DVD player and DVD disks to play in it.
Complementary goods experience joint demand. Should the demand for one complimentary goods increase, demand for the other product or service increases automatically.
The method that is not a recommended approach supported by externality theory to deal with this problem is the <span>Non-profit intervention. An example to this is to </span><span> test an intervention against a counterfactual case in which it is not in effect.</span>
Answer:
B) They should demonstrate how their product will help the customers achieve personal status and recognition.
Explanation:
The social style matrix uses personality traits to categorize customers. It divides people into four categories:
- Driving Style: controlling, determined and active people
- Expressive Style: enthusiastic and emotional people
- Amiable Style: friendly and relationship driven people
- Analytical Style: thoughtful and reserved people
Since we are trying to sell goods to expressive people, then we must focus on how the goods will make them feel more important (VIPs). They seek the attention and notice of other people (they are show-off people). They want to feel important and they will buy goods that make them feel that way.
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