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lina2011 [118]
3 years ago
15

" One of the difficulties in measuring the effectiveness of IMC efforts is the _______________, where consumers do not act immed

iately after receiving a marketing communication. Group of answer choices"
Business
1 answer:
omeli [17]3 years ago
6 0

Answer:

lagged effect

Explanation:

Integrated marketing communication is one that involves the use of all form of communication to obtain a more effective promotion by a company.

The use of combination of promotion tools gives a better effect than each one in isolation.

A major difficulty in measuring IMC is the lagging effect.

Lagging effect is the difference in time between when marketing effort is made and when customers respond to these efforts.

For example consumers do not act immediately after receiving a marketing communication.

You might be interested in
Why teams need negotiation skills?<br>​
Vitek1552 [10]

Answer:

Negotiating a decision that the group is all happy with increases a team's cohesion and helps individual members examine their own motivations. Successful negotiation provides the team with faith in their ability to continue to co-operate with each other.

<h2>hope it helps you.</h2>
7 0
3 years ago
Suppose that in the second year her average total cost per dog is $35 and that $20 of that is associated with the variable cost.
jok3333 [9.3K]

Answer:

She should stay open, because the revenue of from dog grooming ($30 per dog), is still high enough to cover her variable cost of $20 per dog, even though she is operating at a loss.

Explanation:

Profit = Revenue - Total costs

Total costs = Fixed costs + variable costs

Profit = $30 - $35 = -$5 per dog

This shows she is operating at a loss of $5 per dog.

If a company does not make enough revenue to cover its total costs, then it is operating at a loss.

However such a company must consider its variable cost before deciding whether to shut down.

A company should only shut down if it is unable to make enough revenue to cover its variable cost.

If a company is operating at a loss but can at least cover its variable cost, then it should stay open at least in the short run.

6 0
3 years ago
Lilliput is a country that has closed borders and does not import or export any goods or services; hence, they do not worry abou
sattari [20]

Answer:

The formula to calculate the Budget Balance is

Government Income - Government Expenditure

in this case

$1.05 billion - $1.06 billion = -<u> 0.01 billion or - $100 million</u>

Explanation:

A budget balance is reached when a government expenditures are equal to it's income.

In this case, since the country's only source of income it is slightly less than than what is required to run the government, it has a budget deficient.

Since the country does not export or trade with outside countries, the government will need to take out a loan to make up for this deficient.

5 0
3 years ago
You have just received an offer in the mail from Friendly Loans. The company is offering to loan you $4,250 with low monthly pay
Kobotan [32]

Answer:

73 months

approximately 6 years

Explanation:

The period of time it would take to pay off the loan can be determined using excel nper function as below:

=nper(rate,pmt,-pv,fv)

rate is the interest expressed in monthly terms which is 15.3%/12

pmt is the amount payment per month i.e $90

pv is the amount of loan which is $4250

fv is the balance of the loan after all payments have been made i.e $0

=nper(15.3%/12,90,-4250,0)= 73 months

73 months/12 months=approximately 6 years  

8 0
3 years ago
Xavier is using a query that includes a LIKE comparison operator with the value of A[a-n]*. Which option would match this operat
Lera25 [3.4K]

Answer:

Aaron

Explanation:

3 0
3 years ago
Read 2 more answers
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