I would think teaching discipline to anyone is important but, he probably taught rulers to behave so they don't abuse their power
Muhammad, the founder of Islam and the proclaimer of the Qurʾān.
The first benefit is that the free-market system allows business owners to come up with their own innovative and creative ideas. The government does not have to scan or approve such ideas, which gives business owners the freedom to improve their products. This not only produces better products, but also creates an environment for competition among businesses.
The second benefit is that it caters to your needs as a consumer. Businesses are geared towards satisfying the customers instead of following whatever the government wants. This means that consumers have more influence and rights in a free-market system.