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3 years ago

_, which is the ease with which consumers can sample or use a new product innovation, _ the diffusion rate.

Business

1 answer:

ivolga24 [154]3 years ago

5 0

Answer:

Trialbility; increases

Explanation:

A marketing mix can be defined as the choices based on pricing strategy, product attributes, communication and distribution strategy that a business firm offer to its potential customers and target markets.

Generally, a marketing mix is made up of the four (4) Ps;

1. Products: this is typically the goods and services that gives satisfaction to the customer's needs and wants. They are either tangible or intangible items.

2. Price: this represents the amount of money a customer buying goods and services are willing to pay for it.

3. Place: this represents the areas of distribution of these goods and services for easier access by the potential customers.

4. Promotions: for a good sales record or in order to increase the number of people buying a product and taking services, it is very important to have a good marketing communication such as advertising, sales promotion, direct marketing etc

Hence, trialbility which is the ease with which consumers can sample or use a new product innovation, increases the diffusion rate.

This ultimately implies that, when a business firm avails its customers the opportunity to try out their newly introduced or invented products, it increases the rate at which the product will become accepted in the market.

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2 years ago

The Ramirez Company's last dividend was $1.75. Its dividend growth rate is expected to be constant at 25% for 2 years, after whi

Greeley [361]

Answer:

option b is correct

current stock price is $42.64

Explanation:

given data

dividend = $1.75

growth rate = 25% for 2 year

growth rate 1 = 6%

required return 2 = 12%

to find out

current stock price

solution

we will find here first stock price after 2 year that is

stock price = cash flow at 2 year end × ( 1+rate ) / ( rate 2 - rate1 ) ..................1

so here cash flow at 2 year end = 1.75×1.25 = 2.1875

2.1875 × 1.25 = 2.734

stock price = 2.734 × ( 1+ 0.06 ) / ( 0.12 - 0.06 )

stock price = 48.30

so stock price at 0.12 return

= cash flow at 1 year / ( 1+ rate 2 ) + cash flow at 2 year / ( 1+ rate 2 )² + stock price / ( 1+ rate 2 )²

= 2.1875 / ( 1+ 0.12 ) + 2.734 / ( 1+ 0.12 )² + 48.30 / ( 1+ 0.12 )²

= $42.64

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Answer:

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_____, which is the ease with which consumers can sample or use a new product innovation, _____ the diffusion rate.

_, which is the ease with which consumers can sample or use a new product innovation, _ the diffusion rate.