Answer:
Marketing myopia
Explanation:
Marketing myopia is a term that describes a situation in which a business or company is more focused on the products it offers rather than the customers. This term was coined by Theodore Levitt. Cullen and MacNeil’s can be said to be suffering from marketing myopia as the company’s program doesn’t take account of the changing lifestyle of the customers which tends to align towards electronic media, and as such would only be assuming there are no competitive substitutes for whatever products they are offering. We can say the company does not have the interest of customers at heart.
Answer:
4.20%
Explanation:
In this question, we use the Rate formula which is shown in the spreadsheet.
The NPER represents the time period.
Given that,
Present value = $1,150
Future value = $1,067.50
Assuming Par value = $1,000
PMT = 1,000 × 6.35% = $63.50
NPER = 5 years
The formula is shown below:
= Rate(NPER;PMT;-PV;FV;type)
The present value come in negative
So, after solving this, the rate of return is 4.20%
I would say that all of the following are steps to help you be a good problem solver except B and C. You need to define the problem and then set about creating solutions. For example, if it is becoming too expensive to haul ore out of an open pit because it its too deep so the haulage costs are prohibitive, then a potential solution involves decreasing haulage costs by shortening the haul which can be resolved by extending in pit conveyors and crusher down close to the ore deep within the pit.
