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iogann1982 [59]
3 years ago
15

Cranial Inc.has newly set up a website where customers can obtain information as well as buy its products.It notices that people

who visit its website are instantly interested in the products,and 85% of the visitors end up making purchases.However,it also notices that the number of visitors are very low as they don't find it on their searches very often.Which of the following should Crayola include in its IBP campaign to increase its website's visibility and traffic?
A) Pop-under ads
B) Interstitial ads
C) Buzz marketing
D) Search engine optimization
Business
2 answers:
IceJOKER [234]3 years ago
3 0

Answer: D) Search engine optimization

Explanation:

When you search for a query and various websites pop up, the websites that you would most likely pick are the very first ones that you see and these websites are so high up because they have very good search engine optimization.

Search engine optimization increases the visibility of a website so that people can be able to find the website better. The major way it does this is by using keywords that people search. Cranial Inc. needs to work on its Search engine optimization so as to increase traffic to their website.

Rasek [7]3 years ago
3 0

Answer:

D) Search engine optimization

Explanation:

Search engine optimization (SEO) can be defined as a strategic process which typically involves improving and maximizing the quantity and quality of the number of visitors (website traffics) to a particular website by making it appear topmost among the list of results from a search engine such as Goo-gle, Bing, Yah-oo etc.

This ultimately implies that, search engine optimization (SEO) helps individuals and business firms to maximize the amount of traffic generated by their website i.e strategically placing their website at the top of the results returned by a search engine through the use of algorithms, keywords and phrases, hierarchy, website updates etc.

Hence, search engine optimization (SEO) focuses on improving the ranking in user searches of a particular website by simply increasing the probability (chances) of the website emerging at the top of a web search.

<em>In conclusion, Crayola should include search engine optimization (SEO) in its IBP campaign in order to increase its website's visibility and traffic.</em>

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Define incentive. Provide an example of a financial and a non financial incentive....
Montano1993 [528]

An incentive is a thing that motivates or encourages one to do something.

Financial incentives can include things like bonuses, raises, paid time off, and other things that involve money.

Non-Financial incentives include things like recognition, respect, career development opportunities, retirement planning assistance, improved work environment, etc.

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3 years ago
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Jared is a salesman at a large retail store. Upon meeting his monthly sales target, he is honored with the title of "Star Salesm
Minchanka [31]

Answer:

The answer is: B) safety needs

Explanation:

According to Abraham Maslow safety needs include employment, health, resources, personal security, etc. Safety needs are located in the second level of Maslow's hierarchy. Safety needs are all related to security and protection, i.e. taking care of yourself.

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3 years ago
What is investment firms?
Anvisha [2.4K]

Answer:

An investment firm or fund is a partnership, trust or corporation that “pools” money from shareholders and invests it in the appropriate security instruments and multiply investment money.

3 0
3 years ago
Following is information on two alternative investments being considered by Jolee Company. The company requires a 10% return fro
lutik1710 [3]

Answer:

A. NPV for A= $61,658.06

NPV  for B = $25,006.15

B.  1.36

1.17

Project A

Explanation:

Net present value is the present value of after tax cash flows from an investment less the amount invested.

NPV can be calcuated using a financial calculator

for project A :

Cash flow in

Year 0 = $(172,325)

Year 1 41,000

Year 2 47,000

Year 3 85,295

Year 4 86,400

Year 5 56,000

I = 10%

NPV = $61,658.06

for project B

year 0 = $ (145,960)

Cash flow in

Year 1  27,000

Year 2  52,000

Year 3 50,000  

Year 4 71,000

Year 5  28,000

I = 10%

NPV = $25,006.15

profitability index = 1 + NPV / Initial investment

for project A, PI = $61,658.06 / 172,325 = 1.36

For project B, PI = $25,006.15 / 145,960 = 1.17

The project with the greater NPV and PI should be chosen. this is project A.

To find the NPV using a financial calculator:

1. Input the cash flow values by pressing the CF button. After inputting the value, press enter and the arrow facing a downward direction.

2. after inputting all the cash flows, press the NPV button, input the value for I, press enter and the arrow facing a downward direction.  

3. Press compute  

3 0
3 years ago
World trade has grown substantially in the last 60 years. For example, while world output grew at an annual rate of 3.8% per yea
3241004551 [841]

Answer:

b.Increases in the global population

c.Services such as web conferencing and teleconferencing that facilitate international meetings.

d.International trade agreements such as the North American Free Trade Agreement (NAFTA).

Explanation:

As the countries increase their trade with free trade agreement like NAFTA or the Eurozone which enables to a higher transactions of factors between countries like labor, capital and goods.

Also better communications method facilitate to build trust between parties thus, making trade more feasible.

More population enables more people willing to trade as well.

7 0
3 years ago
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