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iogann1982 [59]
3 years ago
15

Cranial Inc.has newly set up a website where customers can obtain information as well as buy its products.It notices that people

who visit its website are instantly interested in the products,and 85% of the visitors end up making purchases.However,it also notices that the number of visitors are very low as they don't find it on their searches very often.Which of the following should Crayola include in its IBP campaign to increase its website's visibility and traffic?
A) Pop-under ads
B) Interstitial ads
C) Buzz marketing
D) Search engine optimization
Business
2 answers:
IceJOKER [234]3 years ago
3 0

Answer: D) Search engine optimization

Explanation:

When you search for a query and various websites pop up, the websites that you would most likely pick are the very first ones that you see and these websites are so high up because they have very good search engine optimization.

Search engine optimization increases the visibility of a website so that people can be able to find the website better. The major way it does this is by using keywords that people search. Cranial Inc. needs to work on its Search engine optimization so as to increase traffic to their website.

Rasek [7]3 years ago
3 0

Answer:

D) Search engine optimization

Explanation:

Search engine optimization (SEO) can be defined as a strategic process which typically involves improving and maximizing the quantity and quality of the number of visitors (website traffics) to a particular website by making it appear topmost among the list of results from a search engine such as Goo-gle, Bing, Yah-oo etc.

This ultimately implies that, search engine optimization (SEO) helps individuals and business firms to maximize the amount of traffic generated by their website i.e strategically placing their website at the top of the results returned by a search engine through the use of algorithms, keywords and phrases, hierarchy, website updates etc.

Hence, search engine optimization (SEO) focuses on improving the ranking in user searches of a particular website by simply increasing the probability (chances) of the website emerging at the top of a web search.

<em>In conclusion, Crayola should include search engine optimization (SEO) in its IBP campaign in order to increase its website's visibility and traffic.</em>

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. What are the requirements for successful price discrimination? Does this type of dry cleaning qualify?
gayaneshka [121]

Answer:

Q1.

Requirements for the successful price discrimination

The following conditions must be met for price discrimination to be successful:

1.Firms must be able to control supply. I.e, there should be regulation on supply of products to avoid surplus which will force the price down

2.Firms must prevent resale of products from one buyer to another.

3.There must be a difference in price elasticities in the different markets for the product.

Yes, Dry Cleaning qualifies for price discrimination because it may be on first come first serve bases. Meanwhile, when the client needs the service urgently, the price for same service may increase which results in price discrimination.

Q2.

Other examples of price discrimination

Example of price discrimination are

1. The cost of movie tickets in a cinema: Prices at one theater are different for children, adults, and seniors. Also, the price may also vary due to preferential treatment given to VIP to watch same movie with other. Some cinema houses also give less privilege people or people with special needs such as albinos lesser prices. The prices of each ticket can also vary based on the day and chosen show time. Ticket prices also vary depending on the portion of the country as well.

2. Industries use price discrimination as a way to increase revenue. It is possible for some industries to offer retailers different prices based solely on the volume of products purchased. Price discrimination can also be based on age, location, desire for the product, and customer wage.

3.Airline travel and time of departure: Airlines charge different prices depending on the season, time of the flight and day of the week. During the peak holiday season, the prices will be higher because demand is greater and more inelastic. Airplanes also offer numerous ways to charge different prices for privileges like choosing a seat early or priority check-in. These perks are a way of extracting higher prices from those who want to pay for extras.

4.Quantity Purchased: Many sellers offer quantity discounts for bulk purchases as a way to get buyers to buy more.

Q3.

It is best left to the market to determine the price because some businesses are seasonal (i.e they are best sold based on season to season) example of such is packaging drinking water during raining season human water consumption is less because the environment is highly humid and people tends to consume lesser water. However, during dry season the sales peaked since there is much need to hydrate the system for healthy functioning of the body. So, if such business is to be regulated, the manufacturer may run at loss.

Women Pays more due to gender pricing because women clothes and hair generally take more time to work with.

8 0
3 years ago
The __________ is based on all the goods and services produced in the economy, which make it a current-weights index. eco203
podryga [215]

Answer:

The __Paasche Index or Current-Weighted Index_______ is based on all the goods and services produced in the economy, which make it a current-weights index.

Explanation:

The Current-Weighted Index is an index that calculates the weighted average of prices or quantities or with the weights used proportionate to the quantities or prices of the goods.  At regular intervals, the weights have to re-calculated in line with the current realities.  This regular re-calculation of the weights, which is the basis for its name, makes it current.

8 0
3 years ago
Select the correct answer.
natulia [17]
E
9 + 6 =15
8 0
3 years ago
Read 2 more answers
First, find if a country's RGDP grows on average at 3% per year, how long will it take for this country to double its RGDP. If,
sasho [114]

Answer:

At the growth rate of 3% per year

Number of years taken to double the GDP = 23.33 years

The the GDP will double ( 23.33 - 20 ) 3.33 years earlier at 3.5% growth rate

Explanation:

According to the rule of 70

Number of years taken to double the GDP = 70 ÷ [ Growth rate ]

Thus,

At the growth rate of 3% per year

Number of years taken to double the GDP = 70 ÷ 3

= 23.33 years

Further

if the growth rate is 3.5% per year

Number of years taken to double the GDP = 70 ÷ 3.5

= 20 years

Hence,

The the GDP will double ( 23.33 - 20 ) 3.33 years earlier at 3.5% growth rate

6 0
3 years ago
Hardigree Corporation makes a product that has the following direct labor standards: Standard direct labor-hours 0.3 hours per u
djyliett [7]

Answer:

4,140 U

Explanation:

According to the scenario, calculation of the given data are as follows,

Actual Hours = 2,820 hours

Standard rate = $23 per hour

Standard direct labor hour = 0.3 hours

We can calculate labor efficiency variance by using following formula,

Labor Efficiency Variance = Actual hours standard cost  - Standard cost

Where, Actual hours standard Cost  = Actual hours × Standard rate

= 2,820 × 23

= 64,860

Standard Cost (8,800 units) = Standard hours (8,800 units) × Standard rate

= (8,800 × 0.3) × 23

= 60,720

Hence, by putting the value in the formula, we get

Labor Efficiency Variance  = 64,860 - 60,720

= 4,140 U

8 0
2 years ago
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