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Answer:
a. Break-even point in sales units = 350,000 units
b. Break- even point in sales units to achieve a target profit of $400,000 = 430,000 units
Explanation:
a. Break-even point in sales units = Fixed cost ÷ Contribution margin per unit
= $1,750,000 ÷ $5
= 350,000 units
Working note:- Contribution margin = $15 - $10 = $5
b. Break- even point in sales units to achieve a target profit of $400,000 = fixed cost + Targeted profit ÷ Contribution margin per unit
= $1,750,000 + $400,000 ÷ $5
= $2,150,000 ÷ $5
= 430,000 units
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<span>Lacoste is widely known for its cotton knit shirts. it is perceived to be of superior quality, garners a certain status among its users, and therefore command a premium price. Lacoste therefore has brand protection from competition and price competition.</span>
Promotional mix is is the message conveyance that a business owner uses to sell his or her product .
<h3>What is promotional mix?</h3>
A promotional mix involves using marketing methods such as advertising, sales, public to achieve marketing goal.
The promotional mix is important to increase sales and to get larger marketing mix.
Learn more about promotional mix at;
brainly.com/question/14037774