Question

AirBird is a domestic airline company that is building a Customer Relationship Management (CRM) system that focuses on providing a personalized experience to all customers. The system would be deployed on mobile phones, tablets and desktop. Customers will be allowed to search for flights, view flight routes and itineraries, filter flights based on price, destination, duration, number of stops, class (basic economy, economy, business and first class). Customers will need an account with AirBird to book a trip or purchase flights. They should

Answer 1

Answer:

AirBird should help their customers and provide a trial on how to run the application of the Airline on their phones. The trial or demo will help the customers to easily access their requirement.

Explanation:

Customer Relationship Management is important in todays world. There are many competitors available and the bargaining power of customers is high as they can easily switch to other airline because of available alternates. The airline company has launched a program which will help its customers to easily access all the information about the airline. The customers find it easy to access the information they require by just a click on their phone. They can search flights, routes and prices of the flight on their phones.