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DIA [1.3K]
3 years ago
7

Identify a brand and discuss how the organization is blending marketing mix element to achieve a marketing communication objecti

ve​
Business
1 answer:
NeX [460]3 years ago
8 0

Answer:

Nike as a brand is making the use of Marketing mix to communicate a objective of high quality sport brand.

Explanation:

  • The aim of the marketing mix s the right combination of product, place, promotion, and price, etc. It is done so that the company can have an advantage over the competitors. It's a set of controllable and tactile marketing tools.
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What is the present value of $1,400 a year at a discount rate of 8 percent if the first payment is received 7 years from now and
ioda

Answer:

P V = 1669,5

Explanation:

After seven years, future payment will be 9800$ and from there on we will have 23 annual payments more:

P V = 9800/(1+0.08)^23 = 9800/5,87 = 1669,5

8 0
3 years ago
You are helping a customer who wants to purchase pavers and they have selected
IrinaVladis [17]

Answer:

D. Ask the customer if they need any other products for the project.​

Explanation:

Customers who buy pavers are usually involved in a medium or large house project, and probably need other products. For this reason, a sales representative should ask the customer if they need anything else for the project in order to increase sales for the company.

7 0
3 years ago
Magnira Inc. is trying to promote its cosmetics. It offers discounts to customers who post about its products' benefits in their
Assoli18 [71]

Answer:

Word of Mouth.

Explanation:

As Magnira Inc. is trying to promote its cosmetics. It offers discounts to customers who post about its products' benefits in their social media accounts. This enables others to know about the company's products. In this case, customers of Magnira Inc. are involved in word of mouth. Word of mouth is considered as more authentic, valid and reliable source of information for the customers. Customers truly believe that its more genuine kind of information which is coming from the customers not the company itself, therefore, customer pay more attention to it and give more weightage to it. Customers do not believe much on the advertisement because they know that ads are being aired by the company itself and it is the paid from but word of mouth are the true and genuine comments and feedback of the customers who have used the brand by themselves.

3 0
3 years ago
Company A purchases Company B. This is a 100% equity purchase which means that Company A acquires all of the Company B assets an
Drupady [299]

Answer:

Company A and Company B

Calculation of Goodwill on Acquisition:

= $212,433

Explanation:

a) Current market value of:

 Tangible physical assets = $1,234,567

  Intangible asset =                 $125,000

Total assets' value =            $1,359,567

less Liabilities:

  Operating =  $160,000

  Financial =     600,000      ($760,000)

Net value of assets =             $599,567

Purchase Price (Company B) $812,000

Goodwill                                  $212,433

b) Company A acquired Goodwill when it bought over Company B.  This is an intangible asset which is calculated by subtracting the net value of assets (the difference between the fair market value of the assets and liabilities) from the purchase price of the acquired subsidiary.

3 0
3 years ago
Marin's Cleaning Supplies Company has an idea for a cleaner that is universal and can clean any surface type. This could simplif
Oksana_A [137]

Answer:

Test marketing.

Explanation:

Test marketing is an experimental tool used by manufacturers to test the viability of their products under typical market conditions, comprised of stores and real life buying situations, in order to determine its sales performance and ascertain its acceptability by consumers.

Hence, Marin's Cleaning Supplies Company when doing business analysis should consider test marketing strategy when deciding whether to develop the cleaner.

4 0
3 years ago
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