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The parol evidence rule has many exceptions, with possibly the most prevalent one being when <u>oral</u> evidence serves to clear up a(n) <u>ambiguous</u> part of an agreement.
More about the parol evidence rule:
The parol evidence rule is a principle of Anglo-American common law that controls the types of evidence that parties to a contract dispute may provide in an effort to ascertain the precise terms of the contract.
The parol evidence rule also prohibits parties who have reduced their agreement to a finalized written instrument from adding further evidence later on as proof of a different intent regarding the contract terms, such as the content of oral exchanges from earlier in the negotiation process.
Learn more about the parol evidence rule here:
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Answer: problem recognition
Explanation:
After watching an advertisement for wrangler jeans, Denise decides she would like to buy a new pair. This is an example of a step of the consumer decision-making process refered to as problem recognition.
Problem recognition is simply the first step during the consumer decision-making process. At the problem recognition stage, the consumer identifies that he or she need to buy a particular product. Here, Denise realized that he needed to buy a new pair of jeans.