Explanation:
All for-profit companies have a marketing strategy.
P&G is a business to consumer (B2C) company, so no matter how much you sell your products to large retailers, the end user will always be an individual whose needs may change and the company must be mindful that their products comply with user requirements.
P&G can establish marketing actions through retailers for which it sells, with in-store display advertising models. You can also use customer interaction to get fundamental feedback so that the company guides its pricing strategy and new product development.
So even with established market products, relationship marketing is a key strategy for large corporations that want to build customer loyalty and achieve market leadership.
Answer:
expectations theory
Explanation:
Expectations theory is defined as the prediction of what short-term interest rates will amount to in future based on the current long-term interest rates on an investment.
The theory suggests or states that "an investor will earn the same amount of interest by investing in two consecutive one-year bond investments that in one two-year bond investment".
Simply put, the theory say that one can invest twice in a one year bond and still make the same interest rate as investing once in a two-year bond.
This theory helps investors to make profits faster and even higher through multiple investments on bonds.
Cheers.
Answer:
Earning Satisfactory Profits
Explanation:
Based on the information provided within the qeustion it seems that the management of Fresnas Designs Inc. bases its pricing policy on Earning Satisfactory Profits. This is basically when a company revolves all their decisions around trying to make a reasonable level of profits that is consistent with the level of risk that they face. Which is what Fresnas is doing by pricing their products reasonably as opposed to pricing them higher even thought hey can.