Answer: Public Relations
Explanation: The elements of a promotional marketing mix are the resources an organisation engages in its marketing promotion. They are:
Advertising, public relations, sales promotion, direct marketing and personal selling.
The above listed elements have there unique effect on the sales if an organisation.
Advertising is used to create an awareness of the product to the consumer using all forms of advertising such as radio jingle television advert, billboards etc.
Public relations is used to find out the effect of the products in the market and also to get feedbacks from consumer which will enable mgt to plan on ways to correct any issue observed.
Sales promotions are ways of giving to the consumers fee products as rewards for loyalty
Direct marketing is the use of marketing officers that will speak to consumers personally and try convincing them to try the products
Personal selling is the act of selling the products one on one to customers
Answer: External secondary data
Explanation:
External secondary data are data gathered and saved by someone or a body that is not part of one's organization. Sources of External secondary data includes published materials, computerised databases and syndicated services.
Note that how difficult or easier it will be getting a secondary data will depend on the methods used in storing and indexing it.
Answer: E) backhauls.
Explanation:
Backhauls are known as the parcel delivery process used by the means of transport by which they collect packages at various stops while also delivering couriers so that the truck is not empty upon return.
For example, a truck must take a package from point A to point B, on the way to point B it picks up a 2nd package, after delivering the 1st package at point B it carries the 2nd package back to point A. Therefore the truck was never empty throughout the journey.
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Answer:
$403,000
Explanation:
Calculation for what The unadjusted Cost of Goods Sold for the year was:
Finished goods inventory, 1/1 38,000
Add: Cost of goods manufactured 415,000
Goods available for sale 453,000
(38,000+415,000)
Less Finished goods inventory, 12/31 50,000
Unadjusted Cost of goods sold $403,000
(453,000-50,000)
Therefore The unadjusted Cost of Goods Sold for the year was:$403,000
Answer:
Only Statements B and C are positive statements.
Explanation:
Here we are given a set of statements and we have to find out which all are positive statements,
Positive statements are objective statements that can be tested, amended or rejected by referring to the available evidence.
The first statement is just an opinion of some person and hence not a positive statement.
The second statement has solid evidence and can be considered as a positive statement.
The third statement is also positive statement.
The fourth is again an opinion and hence is not a positive statement.
