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4vir4ik [10]
3 years ago
13

A bicycle repair company conducted segmentation research and then targeted their direct mail coupons for a first bike tune-up to

that identified customer segment. What basic question did targeting and segmentation answer for the company
Business
1 answer:
Kamila [148]3 years ago
8 0

Answer:

Who am I trying to reach?

Explanation:

Targeting and segmentation is the process by which a company focuses marketing activities regarding a particular product to a defined customer profile.

Certain criteria like income, age, location, culture and so on can be used as a basis for segmentation.

Basically the question that segmentation and targeting answers is - Who am I trying to reach?

In the given scenario the bicycle repair company conducted segmentation research and then targeted their direct mail coupons for a first bike tune-up to that identified customer segment.

So they answered who they want to sell to.

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If Marla's company changed its organizational structure from one based on country to one based on industry groups, it would best
kumpel [21]

Answer:

Here the Marla's company can be best described as C) border less organization.

Explanation:

Border less organization which is also commonly know as transnational corporation, is best used to describe a multinational organization, which has its head quarter in one country and various offices, facilities in multiple countries. Being this type of corporation helps a company in targeting larger customer base , utilizing national competences .

3 0
3 years ago
Suppose that, in a competitive market without government regulations, the equilibrium price of milk is $2.50 per gallon. Complet
Darina [25.2K]

Answer and Explanation:

According to the scenario, computation of the given data are as follow:-

Price ceiling:-This is show the limit of the price on maximizing value of the product which is decided by government and his imposed group for customer.

Binding:-The binding price ceiling is below the equilibrium price.  

Unbinding:-The unbinding price ceiling is above equilibrium price.  

Price floor:-This is show the limit of the price on lower value of the product which is decided by government and his imposed group for customer. A price floor must be higher than the price equilibrium price in order to be effective.  

Binding:-The binding price floor is above the equilibrium price.  

Unbinding:-The unbinding price floor is below the equilibrium price.

It is given that the equilibrium price of milk is $2.50 per gallon.

Statement 1:-This is the example of price floor and binding because minimum price of $2.30 per gallon is decided.

Statement 2:-This is the example of price floor and binding because minimum price of $3.40 per gallon is decided for gasoline.

Statement 3:-This is the example of price floor and binding because teenagers are not hired due to minimum-wage laws.  

7 0
3 years ago
Use the information from the balance sheet and income statement below to calculate the following ratios:
Marina86 [1]

Answer:

a. Current Ratio  = current assets / current liabilities = 190,000 / 153,000 = 1.24

b. Acid-test ratio  = (current assets - inventory) / current liabilities = (190,000 - 50,000) / 153,000 = 0.92

c. Times interest earned  = EBIT / interest expense = 65,000 / 8,000 = 8.13

d. Inventory turnover  = COGS / inventory = 90,000 / 50,000 = 1.8

e. Total asset turnover  = net sales / total assets = 210,000 / 525,000 = 0.4

f. Operating profit margin  = operating income / total sales = 65,000 / 210,000 = 0.31

g. Days in receivables  = (accounts receivables / total sales) x 365 = (30,000 / 210,000) x 365 =  52.14 days

h. Operating return on assets  = operating income / total assets = 65,000 / 525,000 = 0.12

i. Debt ratio  = total liabilities / total assets = 273,000 / 525,000 = 0.52

j. Fixed asset turnover  = total sales / fixed assets = 210,000 / 335,000 = 0.63

k. Return on equity = net income / total equity = 45,030 / 252,000 = 0.18

4 0
3 years ago
If you have fully funded your 401(k) and profit-sharing plans up to the allowable limits, then you may want to put away more mon
jenyasd209 [6]

Answer:

annuity

Explanation:

Retirement annuities are helpful because they can guarantee a steady income during your retirement years. They can be either fixed retirement annuities (they provide a fix amount of money until you die) or variable annuities where the amount of money depends on how well your investments perform.

5 0
3 years ago
Both buyers and sellers are price takers in a perfectly competitive market because
Paladinen [302]

Answer:

The price is determined by government intervention and dictated to buyers anti sellers each buyer and teller knows it it illegal to conspire to affect price.

Explanation:

A perfectly competitive firm is a price taker, which implies that it must acknowledge the equilibrium price at which it sells products. In the event that a perfectly competitive firm attempts to charge even a modest sum more than the market price, it will be not able make any sales.

7 0
3 years ago
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