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Usimov [2.4K]
2 years ago
10

Describe the life cycle of a product and explain profitability and sales volume at each stage

Business
1 answer:
Helga [31]2 years ago
4 0

Answer:

Product Life Cycle: Overview

The product life cycle (PLC) describes a product's life in the market with respect to business/commercial costs and sales measures. It proceeds through multiple phases, involves many professional disciplines and requires many skills, tools and processes.

This is not to say that product lives cannot be extended – there are many good examples of this – but rather, each product has a ‘natural’ life through which it is expected to pass.

The stages of the product life cycle are:

Introduction

Growth

Maturity

Decline

PLC management makes these three assumptions:

Products have a limited life and, thus, every product has a life cycle.

Product sales pass through distinct stages, each of which poses different challenges, problems and opportunities to its parent company.

Products will have different marketing, financing, manufacturing, purchasing and human resource requirements at the various stages of its life cycle.

The product life cycle begins with the introduction stage (see ). Just because a product successfully completes the launch stage and starts its life cycle, the company cannot take its success for granted.

image

Product Development and Product Life Cycle: The Product Life Cycle follows directly after new product development.

A company must succeed at both developing new products and managing them in the face of changing tastes, technologies and competition. A good product manager should find new products to replace those that are in the declining stage of their life cycles; learning how to manage products optimally as they move from one stage to the next.

Product Lifecycle Management Stage 1: Market Introduction

This stage is characterized by a low growth rate of sales as the product is newly launched and consumers may not know much about it. Traditionally, a company usually incurs losses rather than profits during this phase. Especially if the product is new on the market, users may not be aware of its true potential, necessitating widespread information and advertising campaigns through various media.

However, this stage also offers its share of opportunities. For example, there may be less competition. In some instances, a monopoly may be created if the product proves very effective and is in great demand.

Characteristics of the introduction stage are:

High costs due to initial marketing, advertising, distribution and so on.

Sales volumes are low, increasing slowly

There may be little to no competition

Demand must be created through promotion and awareness campaigns

Customers must be prompted to try the product.

Little or no profit is made owing to high costs and low sales volumes

Growth

During the growth stage, the public becomes more aware of the product; as sales and revenues start to increase, profits begin to accrue.

Explanation:

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____ [38]

Answer: Incident commander

Explanation: Incident commander is that individual on whose authority, the whole team responding to an incident will act. Incident commander is responsible for setting priorities and objectives while acting on an incident.

These types of designations are usually given to the heads of relief teams acting on some disaster or natural calamity.

Hence from the above we can conclude that the right option is D.

4 0
3 years ago
Which of the following statements is​ true? A. Each country as a whole is made better off as a result of international​ trade, b
natulia [17]

Answer:

A. because it can impact an individual

Explanation:

5 0
3 years ago
If airlines do not change their prices how else might they try to compete with each other?
WARRIOR [948]
<h3>Hello there!</h3>

Your question asks how airlines compete with each other if they don't change their prices.

<h3>Answer: By giving the customers better service.</h3>

If an airline company doesn't want to change their prices for a flight, but still want to compete with other airlines, then they would try to compete by providing more and better services to the customers.

When an airline competes with providing better services, it attracts customers to choose them because customers could feel more comfortable on their flight.

Airlines can compete by providing:

  • Wi-Fi
  • More space
  • Entertainment
  • Food

Airlines now a days are starting to provide Wi-Fi services to its customers in the aircraft. Since we live in a world that needs Wi-Fi for electronical things, airlines are providing Wi-Fi in order to have people choose their airline for their flight. Providing Wi-Fi to its customers will not only bring in more customers, but can keep people busy on the flight, having no disruptions since people would be focused on their personal stuff on their laptop/phone/etc.

Airlines are also competing by providing more space in their cabin. People that go on flights feel very cramped in their seat; having little leg room between their legs and the seat in front of them. Airlines are making more leg room and space for the customers in order for them to enjoy the flight. This is luring in customers because customers want to feel comfortable, and space is the main thing that customers want in their flights.

Airlines are also competing by providing entertainment. The entertainment part of an aircraft is in the little screen that would be in front of the customer, behind the seat in front of them. This entertainment service would entertain people on their flights. This entertainment service could provide movies, world map, and etc. Flights are boring, and so airlines are trying to make the flights more entertaining.

Airlines are also competing by providing better food. Who doesn't get hungry on the plane? If airlines are giving terrible food, why would someone want to choose that airline again? Airlines are providing better food in order for customers to choose them as their airline. Food is a major thing that lures people into different airlines. This is something that airlines are trying to improve all the time.

To sum it all up, these are just some of the ways airlines compete with each other, without having to change the price of their flights.

<h3>I hope this helps!</h3><h3>Best regards, MasterInvestor</h3>
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3 years ago
The publishing conglomerate Conde Nast is able to purchase mailing lists of people who have bridal interests, knowing that its M
katovenus [111]

Answer:

e. identifiable

Explanation:

Something is identifiable when is easy to recognize, in the excercise given the publishing conglomerate Conde Nast aims to this identifiable segments in order to reach certain customers.

I hope you find this information useful and interesting! Good luck!

6 0
3 years ago
For each cost item, indicate whether it would be variable or fixed with respect to the number of units produced and sold, and th
ziro4ka [17]

Answer:

1. Property taxes, factory - Fixed - Manufacturing indirect cost

2. Boxes used for packaging detergent produced by the company - Variable - Manufacturing direct cost

3. Salespersons' commissions - Variable - Selling cost

4. Supervisor's salary factory  - Fixed - Manufacturing indirect cost

5. Depreciation executive autos - Fixed - Administrative Cost

6. Wages of workers assembling computers - Variable - Manufacturing direct cost

7. Insurance, finished goods warehouses  - Fixed - Selling cost

8. Lubricants for production equipment - Variable - Manufacturing indirect cost

9. Advertising costs  - Fixed - Selling cost

10. Microchips used in producing calculators - Variable  - Manufacturing direct cost

11. Shipping costs on merchandise sold  - Variable - Selling cost

12. Magazine subscriptions, factory lunchroom - Fixed - Manufacturing indirect cost

13. Thread in a garment factory - Variable - Manufacturing indirect cost

14. Executive life insurance - Fixed - Administrative Cost

15. Ink used in textbook production - Variable - Manufacturing indirect cost

16. Fringe benefits, materials handling workers - Variable - Manufacturing indirect cost

17. Yarn used in sweater production - Variable - Manufacturing direct cost

18. Wages of receptionist, executive offices - Fixed - Administrative Cost

7 0
3 years ago
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