Answer:
a. evaluative criteria
Explanation:
Evaluation Criteria: used by a consumer when using choosing between alternatives. Things that can be put into considerations can be features, quality and price for a consumer to come into conclusion on what type to buy
<span>A. income statement debit column</span>
Answer:
A. True
Explanation:
The strategy that is meant to ensure customer loyalty, communication and long term patronage is known as relationship marketing. This type of marketing tries to have an emotional connection and open communication with its customers so it can deliver goods and services that are suited to the customers needs.
Elodie's actions of meeting up with already existing customers and making sure they are satisfied by her service is consistent with relationship marketing.
Traditional marketing focused more on getting new customers for its products and services while ignoring already existing customers. It was soon found out that already existing customers were not to be ignored as they were important because of referrals they could give and continued patronage, that was when relationship marketing was formed.
By checking up and getting feedback from college professors who had already purchased her books and already using it, she was able to form a relationship with them which comprised of loyalty and commitment.
In future, when such college professors would want to purchase another set of books, they are likely to buy from Elodie's company.
Question Completion:
On December 31, 2014, Renda's common stock sold for $35 per share. At that price, how much did investors say $1 of the company's net income was worth? Earnings per share = $1.50
Answer:
Renda Company
The value of $1 of the company's net income by investors was:
$23.33
Explanation:
a) Data and Calculations:
Market price of Renda's common stock = $35 per share
Earnings per share = $1.50
This means that investors' value on $1 = $35/$1.50 = $23.33
b) Investors in Renda's common stock place a value of $23.33 for each $1 of the company's net income. This is why they can afford to pay $35 per share in order to benefit from $1 of the company's earnings. This calculation is based on the price-earnings ratio, which relates the company's share price to the earnings per share.
