Answer:
d. the complexity of the product.
Explanation:
Marketing can be defined as the process of developing promotional techniques and sales strategies by a firm, so as to enhance the availability of goods and services to meet the needs of the end users or consumers through advertising and market research. The pre-service strategies includes identifying the following target market, design, branding, market research. Thus, it comprises of all the activities such as, identifying, anticipating set of medium and processes for creating, promoting, delivering, and exchanging goods and services that has value for customers. It typically, involves understanding customer needs, building and maintaining healthy relationships with them in order to scale up your business.
Personal selling also known as face-to-face selling can be defined as a sales technique or strategy in which the salesperson meets with the potential buyer (customer) for the sole purpose of convincing him or her to buy a product.
For Michael, personal selling works better than other forms of promotion because of the complexity of the product i.e high technicalities associated with the product. The product Michael are highly technical and as such would require guidance or explanation on how to safely use them.
C. Charles should forgo renter's insurance if the premiums will quickly overtake the value of his belongings.
Renter's insurance is a useful and valuable tool to protect tenants against loss or damage of their property, and is a wise purchase in most cases. However, if you are paying more every month in your insurance premiums than the total value of the goods you are protecting, the insurance may no longer be worth the cost.
Organizational culture refers to a set of unspoken guidelines that employees share in various work situations.
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Explanation:</u></h3>
The set of expectations that an organisation has towards its employees, the experiences, values to act as a guide to the behaviour of the employees and the experience are encapsulated in the organisation culture. It is the set of guidelines that helps the employees to conduct themselves within and outside the organisation.
It can be considered as a set of values, beliefs and assumptions that shapes the behaviour of the employees of an organisation. It is the one through which the image of an organisation is projected. It helps the employees to work the way the organisation expects from them.
