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Licemer1 [7]
3 years ago
13

As the Chief Marketing Office (CMO) for a $100 million product company you need to lead the development of marketing plan for th

e company for the upcoming fiscal year.
Required:
a. What are the key success factors for the marketing plan process for the company?
b. Briefly describe the key elements of a strategic marketing plan.
Business
1 answer:
sveta [45]3 years ago
8 0

Answer:

b

Explanation:

describe the elements of a strategic marketing plan

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Suppose First Main Street Bank, Second Republic Bank, and Third Fidelity Bank all have zero excess reserves. The required reserv
dlinn [17]

Answer:

Change in Excess Reserves $1,350,000

Change in Required Reserves $450,000

Explanation:

Preparation of the table to show the effect of a new deposit on excess and required reserves

Based on the information given since the REQUIRED RESERVE RATIO is 25%, which means that First Main Street Bank will hold 25% of its initial deposit leading to INCREASE in the REQUIRED RESERVE by the amount of $450,000 (25%*$1,800,000) while the remaining 75% (100%-25%) will be the EXCESS RESERVES of the amount of $1,350,000 (75%*$1,800,000).

Hence:

Amount Deposited: $1,800,000

Change in Excess Reserves=$1,350,000

Change in Required Reserves= $450,000

Therefore the effect of a new deposit on excess and required reserves will be:

Change in Excess Reserves $1,350,000

Change in Required Reserves $450,000

4 0
3 years ago
Although the Chen Company’s milling machine is old, it is still in relatively good working order and would last for another 10 y
SCORPION-xisa [38]

Keeping the appropriate cash flow in the cash flow register, using a financial calculator, NPV should be calculated for taking the decision.

Answer: According to the NPV calculated, Chen should buy a new machine.

<u>Explanation:</u>

Cash outflow = $40000

Increase in annual after-tax cash flows : CF = $9000

Place the cash flow on a time line:

0 1 2 10

I 10 I I . . . I

-110000 19000 19000 19000

With a financial calculator, input the appropriate cash flow into the cash flow register, input I/YR = 10, and then solve for NPV. The answer for NPV is $6746.78.

Thus, Chen should buy a new machine.

5 0
3 years ago
Explain why different communication methods are used in the business environment?​
Verizon [17]

Answer:

Different communication methods are used in different circumstances because sometimes a certain method will be more effective in terms of cost, time and impact, and sometimes it will be more appropriate.

Explanation:

4 0
3 years ago
Mattel teamed with coca-cola to market soda fountain sweetheart barbie. this is an example of ____.
Svet_ta [14]

Mattel teamed with coca-cola to market soda fountain sweetheart barbie. this is an example of cobranding. Co-branding is a marketing approach in which numerous brand names are used on the same product or service as part of a strategic collaboration.

Co-branding (or "cobranding") refers to various different sorts of branding collaborations that often involve the brands of at least two companies. The use of two or more brands to name a new product is known as co branding. The ingredient brands collaborate to achieve their goals. The entire synchronisation between the brand pair and the new product has to be kept in mind.

To learn more about Co-branding, click here.

brainly.com/question/12436812

#SPJ4

6 0
1 year ago
The perfectly competitive price and output level occur where
jasenka [17]

Answer:

It occur where MR = MC

Explanation:

Perfectly competitive organization or firm is the one who is price taker, which states that they must accept the price at which it sells the goods to consumer.

In a firm that is a perfectly competitive, the level of output  as well as the price happen where the Marginal Cost is equal to the Marginal Revenue.

It is stated as MR = MC.

7 0
3 years ago
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