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Ksivusya [100]
3 years ago
13

Complete the sentences to identify the primary and secondary audience of Lee’s business message.

Business
1 answer:
mart [117]3 years ago
3 0

Lee's primary audience here is the bank's management, meaning he would send the report to them FIRST and then they would distribute it to the secondary audience, the investors.

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A bank provides its customers mobile applications that significantly simplify traditional banking activities. For example, a cus
il63 [147K]

Answer:

The correct answer is A. Differentiation.

Explanation:

They are marketing strategies used by companies to highlight a product about similar offers in the market.

This strategy seeks to provide the company with a competitive advantage, it is important that this strategy is directed directly to a specific segment of the market and delivers a concrete and positive message about the different product to other products in a market.

This strategy offers a small business survival opportunity when they compete in a market dominated by large companies.

It is important that the company is clear about the principle of this type of strategy, since achieving being different is not the objective, the particularity is being relevant and achieving consumer preference, that is, it is not enough to be different from the others, that difference must be followed by a benefit that the client supposes important and effective.

5 0
3 years ago
Which pricing tactic calls for offering three similar products, one that is lower priced and less attractive and two that are co
netineya [11]

Decoy pricing tactic calls for offering three similar products, one that is lower priced and less attractive and two that are comparable but more expensive.

<h3><u></u></h3><h3><u>What is decoy pricing?</u></h3>

A price strategy called decoy pricing aims to "push" customers to make a decision. Customers sometimes have to choose between products with varying costs and features while making purchases. And when a business seeks to increase sales of a certain product, it frequently chooses what is known as a decoy pricing structure to sway the consumer's choice. In this instance, the "decoy" is either a product with a slightly cheaper price but much worse quality, or a product with a significantly higher price but slightly greater quality.

The attraction effect and the compromise effect are the two distinct effects on which the decoy pricing strategy is predicated.

<u></u>

Learn more about pricing tactics with the help of the given link:

brainly.com/question/25716956?referrer=searchResults

#SPJ4

8 0
2 years ago
7. Identifying costs of inflation Bob manages a grocery store in a country experiencing a high rate of inflation. He is paid in
stiks02 [169]

Answer:

Shoe-leather Costs.

Explanation:

In this scenario, Bob manages a grocery store in a country experiencing a high rate of inflation. He is paid in cash twice per month. On payday, he immediately goes out and buys all the goods he will need over the next two weeks in order to prevent the money in his wallet from losing value.

What he can't spend, he converts into a more stable foreign currency for a steep fee. This is an example of the Shoes-leather costs of inflation.

A Shoe-leather costs refers to the costs of time, energy and effort people expend to mitigate the effect of high inflation on the depreciative purchasing power of money by frequently visiting depository financial institutions in order to minimize inflation tax they pay on holding cash.

Metaphorically, it ultimately implies that in order to protect the value of money or assets, some people wear out the sole of their shoes by going to financial institutions more frequently to make deposits.

Hence, Bob is practicing a shoe-leather cost of inflation so as to reduce the nominal interest rates.

5 0
3 years ago
Sherman, Inc. manufactures chainsaws that sell for $65. Each chainsaw uses $14 in direct materials and $9 in direct labor per un
anzhelika [568]

Answer: $18

Explanation:

Based on the information,

Sales revenue = $65 × 225 = $14625

Cost of goods sold = (45 × $20) + (1125 × $4) + (225 × $14) + (225 × $9)

= $900 + $4500 + $3150 + $2025

= $10575

Gross profit = Sales revenue - Cost

= $14625 - $10575

= $4050

The gross profit for one chainsaw will be:

= $4050/225

= $18

6 0
3 years ago
A salesperson is trying to sell you a phone that has 16 GB of memory saying, "that’s enough space to record an hour of high qual
borishaifa [10]

Answer:

The salesperson is not providing any information about what high quality means (resolution of video). Overall the option B is correct.

Explanation:

Firstly, the salesperson is not providing any details of video quality so he lacks here. The second reason that the information is inadequate is calculation is required for the consumption of memory by 720p and 1080p video. The video 720p consume almost below 4 GB for an one hour of video captured by an iphone camera. This means it posses space for 4hrs (16GB/4GB) of video so the option B is correct.

4 0
3 years ago
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