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Answer is D.
Explanation: They have a larger number of potential customers because people anywhere can buy from them.
Answer:
555,000
Explanation:
Sunlad assets on December 31 2017 can be calculated as follows
= equipment + cash + supplies + account receivables
= 229,000 + 203,000 + 33,000+ 90,000
= 555,000
Hence Sunland total assets in December 31 2017 is 555,000
Answer:
The answer is 'One product and multiple market segments'
Explanation:
The market segmentation strategy here is One product and multiple market segments.
The product is one product(the magazine story) and this one product (same story) covers 16 different regions of the U.S i.e the same product is selling in 17 market segments.
The advantage of this strategy is that it helps to avoid the additional costs of developing and producing additional versions of the product.
Answer:
C. possession utility
Explanation:
The explanation can be justified by the definition of these terms.
<em>Possession utility </em>is a term used to refer the value that the company offers to the consumers if they purchase or use the product in the way that the company made it for - similar with the feature of products. In general, it is the perceived value from the products.
Meanwhile: Knowledge utility is created from the increase in knowledge of the consumers about the product. This applies to the customers. Form utility is created when there is change in the shape or forms of products. Place utility is about making goods and services accessible to the potential consumers. And price utility is about making products affordable with customers and reasonable with the value it offers.
