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Usimov [2.4K]
3 years ago
8

If an advertiser wants to enhance the sales of a specific good or service, institutional advertising should be used. Select one:

True O False​
Business
1 answer:
Arlecino [84]3 years ago
4 0

Answer: True.

Explanation:

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Type the correct answer in the box. Spell all words correctly. In which book of accounts do businesses record their daily financ
Marysya12 [62]

Answer:

Journal.

Explanation:

Businesses record their daily financial transactions in a journal, also known as the businessperson's diary.

A journal entry involves the process of keeping the records of business transactions made by an organization.

The journal entry is used by bookkeepers and accountants. Ideally, it is important that a journal has all of following informations; date, reference number, debit balance, credit balance and transaction description.

In Accounting, most businesses use a double-entry account system and as such, the total amount debited must equal the total amount credited in a journal entry.

6 0
3 years ago
Parisian Cosmetics Company is planning a one-month campaign for September to promote sales of one of its two cosmetics products.
leonid [27]

Answer:

Explanation:

1.) Promote Moisturizer or Promote Perfume

21-Aug

Promote Moisturizer Promote Perfume Differential Effect

(Alternative 1) (Alternative 2) (Alternative 2)

Revenues 22,000 units x $55.32 = $1,217,040 20,000 units x $59.64 = $1,192,800 ($24,240)

Costs:  

Direct Materials 22,000 units x $9.05 = $199,100 20,000 units x $14 = $280,000 ($80,900)

Direct Labor 22,000 units x $3.06 = $67,320 20,000 units x $4.93 = $98,600 ($31,280)

Variable Factory Overhead 22,000 units x $3.04 = $66,880 20,000 units x $4.93 = $98,600 ($31,720)

Variable Selling expenses 22,000 units x $16.02 = $199,100 20,000 units x $14.97 = $299,400 $53,040

Sales Promotion $136,430 $136,430 $0

Income (Loss) $394,870 $279,770 ($115,100)

Alternative 1 income = $394,870

Alternative 2 income = $279,770

Alternative 3 income = $115,100

2.) The company should promote moisturizer (Alternative 1)

3.) The decision of the manager is absolutely wrong as the manager is of the view that operating income will increase by $82,170 because he has considered the fixed expenses too which are not going to occur as we can see in the question. Hence the fixed expenses is irrelevant to cost to choose the alternative. As per the differential analysis, Alternative 1 i.e to sale moisturizer extra with the help of the promotion expenses.

4 0
3 years ago
During the ________ of the product life cycle, the growth of a product begins to plateau, and the company must take advantage of
natulia [17]

Answer:

During the growth stage of the product life cycle, the growth of a product begins to plateau, and the company must take advantage of economies of scale and marketing messages and promotions that seek to remind customers about a great product, differentiate from competitors, and reinforce brand loyalty.

Explanation:

Hope this helped

4 0
2 years ago
A budget based on several different levels of activity, often including both a best-case and worst-case scenario, is called a:
Kaylis [27]

Answer:

Flexible budget.

Explanation:

7 0
3 years ago
Read 2 more answers
Rent control is usually justified on the grounds that it protects moderate- to low-income families from the burden of rapidly ri
horsena [70]

Answer:

c. equality.

Explanation:

Rent control is a government directive that limits the amount a landlord can charge as rent or for rent renewal. When the landlord is renewing rent there is a maximum percentage for rent increase.

Rent control is intended to create a level of equality for low-income earners and elderly people on fixed income.

This has been a successful initiative and has helped in balancing the standard of living of the target population.

5 0
3 years ago
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