Answer:
controllable factors
Explanation:
The marketing mix elements are called
controllable factors because they are the responsibility of the marketing department in an organization.
It should be noted that the marketing mix elements are are reffered to as controllable factors because the controllable factors are those steps or action that are taken in business to bring about development and to market the business products and services.
These controllable factors could be the price of the product/ services how the product is been promoted as well as places and others.
Answer:
Perceived quality
Explanation:
Perceive quality can be defined as the perception of a customer about the greater quality of a product as against other alternatives of the product in the market and its purpose of production.
Simply put, perceived quality is defined as the superiority of a product by a customer in comparison with other alternatives in the market.
This perceived quality ensures that a product can be highly priced since it has the edge over other alternatives and as such customers will still pay to have it regardless of the price.
From the above question, DBM beverages as a result of perceived quality is able to charge a premium price for its products because its products are certified to have a greater quality compared to its alternatives.
Cheers.
Answer: pull marketing strategy
Explanation: In simple words, pull marketing strategy refers to the strategy in which the producer tries to create demand for the product by using promotional tools. Under this strategy, the firm focus to make customer seek a product unlike push strategy in which the firm focuses on pushing the product to people.
In the given case, WEE be is using TV medium to promote its product hence they are using pull marketing strategy.
Answer:
None of the answer is correct.
Explanation:
When Marvin purchase stock in March 2020 at a price of $28. The exercise price for the stock is $20. When Marvin will sell the stock at the exercise price he will gain on the sale of the stock. AMT is the difference or spread between the stock exercise price and its underlying fair market value.