Explanation:
The advertising strategy before the internet was carried out on platforms such as radio, television and newspapers, which were the media that people most had access to. Currently, the internet is the main platform for advertising and interaction between companies and consumers. This is due to the ease and speed with which the flow of the internet happens, the messages are seen almost instantly and available in the palm of the hand, available from a smarthphone.
However, despite the ease of implementing marketing through social media, it is necessary for companies to adopt an advertising engagement strategy, the narrative must be summarized and contain essential traits that convey who the company is and what it wants to pass on to consumers , generating value and direct communication, making the message different and striking in a medium where there is different information every second.
Answer: The answer is True.
Explanation: The Buyer Decision process has 5 phases and they are as follows:
1. Need recognition phase, where the buyer recognizes that they have a need to fill.
2. Information search phase, where the buyer seeks information on the best options to meet their needs.
3. Alternative evaluation phase, where a buyer evaluates the alternative enterprises that can best meet their needs.
4. The purchasing phase, where a buyer makes the decision to purchase the product or service of the best alternative, based on the evaluation in phase 3.
5. Post-purchase behavior phase where the buyer will either be happy with the product or service or will regret buying the product or service. Often, the buyer will advice other people to either buy or avoid buying that product or service, based on their experience.
Answer:
a) The expected return of equally weighed portfolio is 14.23%
b) The expected return of equally weighed portfolio is 16.45%, hence Variance = 1.596457%
Explanation:
See workings of a and b attached in a form of spreadsheet.
Answer:
1. Executive Information System (EIS).
2. Corporate Portal.
3. Intranet.
Explanation:
Information technology (IT) can be defined as a set of components or computer systems, which is used to collect, store, and process data, as well as dissemination of information, knowledge, and distribution of digital products.
An information technology (IT) interacts with its environment by receiving data in its raw forms and information in a usable format.
Information technology (IT) has significantly helped to improve both internal and external access and sharing of information between two or more business firms and individuals. Basically, there are three (3) main kinds of information technology (IT) which allow informations to be accessed and shared internally among employees; executive information systems (EIS), intranets, and portals.
1. Executive Information System (EIS): it assist managers working in an organization to monitor and analyze organizational performance. An Executive information system is also referred to as an Executive support system and it can be defined as a management support system that enhances and supports all of the senior executive information and decision-making process.
2. Corporate Portal: it's a hybrid system that uses a web address (uniform resource locator-URL) to give employees access to customized information and specialized transactions with respect to an organization.
3. Intranet: it's an internal company network which is private and provides employees with easy access to information.
Answer:
b. $150
Explanation:
Standard deduction refers to deduction available to an individual at a flat rate say 30%.Whereas in itemized deductions, an individual can claim deductions at different rates on different items.
Usually itemized deductions are more beneficial to an individual and in case tax saving in these cases exceeds total standard deductions, itemized deductions should be preferred.
In the given case, contribution of $1000 to church shall amount to a deduction. Since the tax rate applicable to the individual is 15%, the savings in tax shall amount to 15% of $1000 i.e $150.
