Answer:
Average Customer Retention rate = 80%
Average Value of Sales per year per customer = $120
Average customer acquisition cost = Customer acquisition oriented market expenses per month/
number of new customers acquired per month
Average customer retention cost = $75
CLV =[1/(1- Average customer retention rate)] x (average value of sales per year per customer)-(average customer acquisition cost + average customer retention cost)
![= [1/(1-0.8)] x 120-(40+75)](https://tex.z-dn.net/?f=%3D%20%5B1%2F%281-0.8%29%5D%20x%20120-%2840%2B75%29)
=$485
A) Average customer retention rate =90%
B) Average value of sales per year per customer = $125
C) Average customer acquisition cost =$60
D) Average customer retention cost =$100
CLV = [1/(1- Average customer retention rate)] x (average value of sales per year per customer)-(average customer acquisition cost + average customer retention cost)
![= [1/(1-0.9)] x 125 - (60+100)](https://tex.z-dn.net/?f=%3D%20%5B1%2F%281-0.9%29%5D%20x%20125%20-%20%2860%2B100%29)
E) Customer Lifetime Value = 1090
Explanation:
Here are the spreadsheets.
Answer:
D) Product Positioning
Explanation:
Product positioning is the process used by marketers to communicate about their products to targeted customers. They focus primarily on the needs of the customers, availability of the channels for communication and attributes of the products. It enables the target customers to receive all the messages and update regarding the business and ask them to take the necessary steps accordingly.
Answer:
a. $32,800
b. $37,019
c. $37,460
Explanation:
a. The computation of Total Amount Withdrawn by Alan when simple interest is shown below:-
Accumulated amount of money = Invested amount + (Rate of interest × Number of years)
= $20,000 + ($20,000 × 8% × 8)
= $32,800
b. The computation of Total Amount Withdrawn by Alan when annually Compounded is shown below:-
Accumulated amount of money = Invested amount × (1 + rate of interest)^Number of years
= $20,000 × (1 + 0.08)^8
= $20,000 × 1.85093
= $37,019
c. The computation of Total Amount Withdrawn by Alan when semi annually Compounded is shown below:-
Accumulated amount of money = Invested amount × (1 + rate of interest × Number of years ÷ 200)^16)
= ($20,000 × (1 + 0.08 × 8 ÷ 200)^16)
= $20,000 × 1.87298
= $37,460
Therefore we have applied the above formulas.
Among the following <span>options for saving money that typically offers the least liquidity, (A) Savings Bond is the correct answer. The term that is being referred here which 'least liquidity' means that you or any other person can not withdraw any money at any time they want.</span>