The first thing Karen and Anika should do is to understand the position of competitors by using the positioning process.
<h3>What is positioning?</h3>
The process of positioning refers to the establishment of a business and its products in the market by creating awareness about it. This product positioning helps to create an image of the products among customers.
This product positioning helps the consumers to compare the product with competitors and identify the product with brand value. It also helps to recognize our products with similar products available in the market.
Therefore, Karen and Anika need to understand the position of their competitors if they wanted to provide their services in a market that has already startups and firms.
This helps them to settle the unique value of their products among customers after recognizing the value of competitors' products.
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Answer:
C) high need for achievement
Explanation:
McClelland's Theory of Needs states that all individuals have three basic motivators:
- Achievement: you need to establish and accomplish challenging goals, you like to take calculated risks, like to work alone, although you occasionally enjoy when others recognize your achievements.
- Affiliation: you need to belong to a group, and you need them to like you.
- Power: you need to control and influence other people, you like to win arguments, and you enjoy competing and receiving the status of a winner.
Answer:
Investors structure is a significant part of an organization. In this manner, it is important to provide the significant data so they can take inform decision. The yearly report give the imperative data the utilization of which they can shape solid justification for taking choices. In any case, most of the time, dominant part of the investors/speculators barely spend their valuable time on examining every single figure gave in the financials. They experience the nuts and bolts and basics as it were. In this manner just material realities must be unveiled in the reports as contenders might be peering toward on the subtleties. That is, it is significant not to reveal the "exchange insider facts" of the organization in its reports. A lot of data prompts data over-burden with which contenders may exploit. It ought to likewise be dealt with that what must be incorporated is incorporated as a general rule.