Answer: B. Address the concerns of all members of the buying center with particular attention to the decision maker.
Explanation:
If a person is making an attempt to sell the Markham publishing, then he/she has to take into consideration all the possible factors that maybe able to affect each person in the buying center, but the factors affecting the decision maker should be given special consideration.
Thus, Address the concerns of all members of the buying center with particular attention to the decision maker.
Because they feel a strong sense of urgency about their ideas.
Answer and Explanation:
The computation of firm’s market value capital structure and the Weighted average cost of capital is shown with the help of spreadsheet. Kindly find it below
The formulas that we use in spreadsheet is shown below:-
WACC = Weightage of debt × cost of debt × ( 1- tax rate) + (Weightage of preferred stock) × (cost of preferred stock) + (Weightage of common stock) × (cost of common stock)
As per question, we apply the Capital Asset Pricing Model (CAPM) formula which is shown below
Expected rate of return = Risk-free rate of return + Beta × (Market rate of return - Risk-free rate of return)
The market rate of return - risk free rate of return = market risk premium
Answer:
Minimize the inefficiency of duplicated efforts across multiple locations
Explanation:
First of all, a conglomerate merger happens when two corporations that serve completely different markets and produce totally different products unite.
The main advantages of this not so common merger, are that:
- increased diversification: they are entering new markets and producing new products.
- increased efficiency: by joining forces, synergy may result and efficiency and productivity will increase. Duplicated efforts are eliminated, reducing costs.
- Expanded customer base: similar reasons than point 1.
- Lower operational risk: the same as with a diversified investment portfolio, a diversified portfolio of products and services reduces risks.