The competitive environment and consideration set themselves are further quantitative metrics of brand awareness. You can accomplish this by outlining your brand and the brands of your rivals, then asking people to rate their familiarity with each brand on a qualitative scale ranging from "well known" to "totally unknown."
<h2>What is the role of quantitative research?</h2>
- Quantitative research is beneficial since it offers precise numbers for comparison and referencing. We occasionally collaborate with Research, a California-based market research company, to assist us in designing and putting into practice quantitative research tactics since we have faith in their knowledge in this field.
- We can confidently identify trends, quantify feelings and behaviors, and comprehend the perception of a destination brand based on information from a representative sample of the area's population by conducting statistically accurate, multi-modal surveys (or a regional population if doing competitive or key market research).
<h2>What is the role of qualitative research?</h2>
- Comparatively, qualitative research is far more subtle. Instead of stating an actual reality, it "summarizes and infers." Qualitative research sheds light on the history of your brand and the people it stands for, while quantitative research serves the purpose of giving you the hard data you need to support your decisions.
Learn more about Qualitative research at <u><em>brainly.com/question/13498255?referrer=searchResults</em></u>
#SJP4
Answer:
1. 73 %
2. 27 %
3. $60,000
4. Ways to increase projected operating income without increasing total sales revenue :
- Reduce the variable costs per unit
- Reduce fixed overheads
Explanation:
Contribution Margin Ratio = Contribution / Sales × 100
Where,
Contribution = Sales - Variable Costs
= $88,000 - $23,760
= $64,240
Then,
Contribution Margin Ratio = $64,240/ $88,000 × 100
= 73 %
Variable Cost Ratio = Variable Cost / Sales × 100
= $23,760 / $88,000 × 100
= 27 %
Break-even sales revenue = Fixed Costs ÷ Contribution Margin Ratio
= $43,800 ÷ 0.73
= $60,000
<u>Ways to increase projected operating income without increasing total sales revenue :</u>
- Reduce the variable costs per unit
- Reduce fixed overheads
<u>Given:</u>
Loan amount = $250000
Interest rate = 5.5%
Interest payment = $2042.71
<u>To find:</u>
Total amount of interest
<u>Solution:</u>
The total number of months in 15 years = 
Total monthly payments will be 
So, the total pay-backs will be $3,67,687.8
Total interest paid will be as follows,

On plugging-in the values in the above formula we get,

Therefore, the total amount of interest that the borrower will pay over the course of the loan is $1,17,687.80.
Answer:
Total dividend paid = $340,000
Preferred dividend = 7% x $4 x 150,000 x 3 years = $126,000
Dividend paid to common stock holders
= $340,000 - $126,000
= $214,000
The correct answer is C
Explanation:
There is need to calculate the preferred dividend for 3 years, which is a function of dividend rate, current market price, number of preferred stocks outstanding and number of years. The current market price of the preferred stock is used for the computation because the preferred stock has no par value. Then, the amount of dividend paid to common stock holders is the difference between the total dividend paid and preferred dividend.
Answer:
- Behavioural Substitution
Explanation:
Martianse human resources department uses and deploy the concept of Behavioural Substitution.
To begin, Martianse goal, as a firm, is to motivate the employees to perform better. Hence, the human resources department has come up with measures to achieve that. It is thus believed that replacing the fixed incentive system hitherto known with the firm, should be replaced by a performance based system. By this, the firm believes its primary goal will be accelerated.
Behavioural Substitution is thus the concept that the human resources department has displayed in their analysis and engagement. For one, behavioural substitution is simply the procedures aimed at replacing and/or supplanting efforts and actions that does not lead to goal accomplishments. By general belief, the old style of reward system used by Martianse has been seen as one not leading to goal actualization. Hence, it is important to substitute this non productive reward system with one established to elicit more better and improved performance from the workforce.