Question

Bank of America sends out customer surveys to all of its customers asking them about the services they offer. What type of research are they performing?

Answer 1

Answer:

Market research

Explanation:

Market research: The term "market research" is described as a process of describing the viability of a new product or service via specific research that is being conducted directly with the different potential customers. Therefore, market research allows a specific company to discover or identify the target market and receive opinions and some other feedback from various consumers regarding their interest associated with the service or the product.

In the question above, the given statement represents market research.