If the comet were to strike the planet, the impact energy would be about 300 times that of the asteroid collision that was thought to have caused the Cretaceous-Tertiary extinction that killed the dinosaurs about 65 million years ago.
Answer: option A) defining a business in terms of goods rather than the benefits customers seek.
Explanation:
As the name implies, myopia, relates to a short-sighted or immediate approach. Marketing myopia explains how a company directs its business activities such as production of goods and services BASED on its own needs rather than considering the demands of the consumers/customers.
This, in turns makes a company appear rigid and unable to respond to market dynamics such as inflation.
