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timama [110]
3 years ago
15

If Huy Fong were to introduce a new milder version of its renowned Sriracha hot chili sauce to satisfy customers who think the c

urrent product is too spicy and the original product is kept in the product mix, this would represent a _______.
a. product differentiation
b. product modification
c. line extension
d. quality modification
e. brand extension
Business
1 answer:
Bess [88]3 years ago
8 0

Answer:

a. product differentiation

Explanation:

Product differentiation is the process whereby a product or service is distinguished from others. This is to make it more attractive to a particular segment of the market which is quite different from the general market.

For Huy Fong trying to introducing a new milder version of its renowned Sriracha hot chili, it would represent product differentiation.

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