There are three components in any integrated marketing communication approach: the Consumer Being Targeted, the channels through which the statement is communicated, and evaluation of the results of the communication.
<h3> Integrated marketing </h3>
Integrated marketing is the process of unifying all elements of marketing communication — such as advertisement, PR, and social media — and utilizing their respective mix of media, channels, and tactics to produce a seamless and customer-centric experience.
Integrated marketing communications is the technique by which a company provides different promotional methods within a marketing campaign are clear, constant and working toward the same goal.
IMC strategy include:
- Traditional and online earned media.
- Advertising.
- Online marketing including email marketing.
- Content marketing and social media marketing.
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This is an example of price discrimination
The results of the survey will most likely suffer from wording bias.
Wording bias:
Wording bias, also called question-wording bias or “leading on the reader” (Gerver & Sgroi, 2017) happens in a survey when the wording of a question systematically influences the responses (Hinders, 2019).
Is wording bias a type of response bias?
Wording bias can come into effect here as well
This type of bias influences the entire gamut of responses from individual or multiple participants.
For instance, if the researcher knows the participant personally, even greeting them in a friendly manner can have a subconscious effect on the responses.
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The academic career to become a school counsellor can be either bachelor in Psychology, Education or any other related field. This is because of these academic tracks deals and interacts with people. School counsellors need to be open and ready to interact with students, teachers and parents.
A.)
The country's trend rate of growth over this period was 4.2% = (2+3+3+4+4% 1+5<span>% </span><span>2+6 +2+7+3+8+4+9+6+10+3/18)
b.)6-9 due to positive and increase.</span>
