Answer:
c. redefines the product offering through value innovation to create a new market space
Explanation:
Is the concurrent tracking of differential and low cost in order to open up markets as well as get new demands. It is about bringing new market into existence and dominating unchallenged market space there by nullifying unnecessary competition. Blue ocean strategy has the view that market boundaries and industries can be rebuilt by the activities of the major industry players.
Answer:
The statement is: True.
Explanation:
Environmental scanning refers to the analysis companies make of the immediate and further atmosphere that will allow them to spot <em>threats </em>to counteract or mitigate them and <em>opportunities </em>from where the firm can make a profit. Organizations engaging environmental scanning constantly review different mediums of communication and conduct researches that will keep them up-to-date on market fluctuations.