Answer:
False since the intent of corporate advertising is usually done to ensure that the perception of the company's image is positive.
Explanation:
Corporate advertising is usually done to ensure that the perception of the company's image is positive. The products under the corporation is not a priority in this case, rather its is the company as a whole that needs to be viewed in good light.
This kind of advertising forms part of the public relations techniques used by the company or institution to improve its public image. There are so many companies with different brands under them that utilize this advertising technique to improve their standing in the public eye. It is a way of making the company itself to be a brand by advertising the company as a package.
These companies always want to prove that they care more about the public than they care for the products, in this way they create the perception that the company is primary and anything else is secondary.
Cooperate advertising is majorly used in companies whose business activities have a negative effect to the public. Cooperation that engage in mining activities or activities that affect the environment are likely to utilize this form of advertising.
Answer:
The correct answer is: Demographic.
Explanation:
To begin with, the term <em>''segmentation''</em> in the field of marketing, refers to the procedure of grouping the people into common groups according to their shared characteristics. Moreover, this procedure is done in order to make it easier for the company to understand to which market is the company addresing and who are they consumers.
To continue, there are many segmentation approaches, however the one used according to the age of the audience is the <em>''demographic segmenation''</em>, that focuses in the consumers' demographic variables such as age, sex and gender, assuming that their similar profiles will exibit similar purchasing patterns.
Answer:
B. July
Explanation:
The principle of revenue recognition arises whenever the income is realized or earned whether cash is collected or not and it also supports the accounting accrual basis. Realizable here means that the customer obtains the product however the payment is made afterward.
So, in the given case, the service is provided in the July month and the same is to be recorded on the July month
Answer:
The correct statement is: "The fixed cost per unit will decrease when volume increases."
Explanation:
Total fixed costs remain the same within a relevant range, but the <em>fixed cost per unit</em> decreases as production increases, because the same fixed costs are spread over more units produced.
