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Karolina [17]
3 years ago
8

The AIDA model describes how firms must motivate consumers to go from __________of a brand to taking __________toward obtaining

the product.
Business
1 answer:
pantera1 [17]3 years ago
8 0

Answer:

The correct answer is letter "E": attention; action.

Explanation:

The Attention, Interest, Desire, and Action (AIDA) model was proposed in 1898 by American advertiser E. St. Elmo Lewis (1872-1948) mainly focused on the telephone sales environment. The conversation followed four (4) steps:

  • Attention:<em> before selling, attract the customer's attention to the product. </em>
  • Interest:<em> if the customer is interested in the product, keep the interest up. </em>
  • Desire:<em> create a desire for possessing the product. </em>
  • Action:<em> when the sale desire has been created, motivate the action of purchasing and paying for it.</em>
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Last semester, Brita bought her textbooks over the Internet and saved a considerable amount of money. Classes start in a few day
Dmitriy789 [7]

Last semester, Brita bought her textbooks over the Internet and saved a considerable amount of money. Classes start in a few days, and she needs to decide right away how and where to purchase her books. Brita will most likely engage in "limited problem solving" process.

<h3>What is limited problem solving process?</h3>

Limited issue solving is another sort of consumer problem-solving that consumers employ when they need information about unknown brands in well-known product categories or when they make sporadic purchases of goods; it takes a fair amount of time for information collecting and consideration.

The characteristics of limit solving process are-

  • Limited issue solving is employed when consumers seek information about a new brand within a well-known product category or when they occasionally purchase products.
  • When buying a new, expensive, or infrequently purchased goods, consumers engage in lengthy problem solving.
  • Possibly when you need to find out information about an unusual brand in a well-known product area, takes a fair amount of time to gather information.
  • Clothing is one example where it is known the product class but not the brand.

Therefore, in the given case- Brita lacks the time to thoroughly consider all of his alternatives. Additionally, he will likely follow suit this time around given his recent success purchasing books online (unless he waited too long and cannot receive his books in time).

To know more about steps in the problem solving process, here

brainly.com/question/10708306

#SPJ4

6 0
2 years ago
A registered representative sends a prospecting letter to customers stating that significant profits can be achieved by purchasi
nalin [4]

Answer:

B) must be balanced by a statement that trading options can also result in significant losses.

Explanation:

Representatives do not trade securities by themselves, they only enter orders on behalf of their clients and following their clients' orders. That means that the clients assume the risk of losing money due to a bad investment. The clients are also the ones that benefit the most since it is their money being invested. Any statement that states the possibility of significant earnings, must also include the possibility of significant losses.

5 0
3 years ago
Kirk Minerals processes materials extracted from mines. The most common raw material that it processes results in three joint pr
SashulF [63]

Answer:

Incremental loss of Spock = $19,800

Incremental profit of Uhura = $12,300

Incremental profit of Sulu = $94,200

Explanation:

Note: See the attached excel for the determination the incremental profit or loss that each of the three joint products.

In the attached excl file, the following formulae are used:

a. Incremental sales value = Sales value of processed product -  Sales value at split off point

b. Incremental profit (loss) = Incremental sales value - Costs to process further

Download xlsx
5 0
2 years ago
Using these data from the comparative balance sheet of K. Leen Company, perform vertical analysis.
iogann1982 [59]

Answer and Explanation:

The vertical analysis is presented below:

Comparative Balance Sheet

<u>Particulars Dec 31, 2020      Percentage    Dec 31, 2019            Percentage </u>

(a)                      [(a) ÷ $3200000] × 100 (b)   [(b) ÷ $3000000] ×100

Accounts

receivables $400,000            12.5%             $400,000                  13.3%

Inventory        $864,000             27.0%           $600,000                   20.0%

Total Assets  $3,200,000          100.0%           $3,000,000              100.0%

4 0
2 years ago
Get master dude . Its worth it just answer the question by saying <br><br> MASTER
Brums [2.3K]

Answer:

MASTER

Explanation:

Apparently it says to write it so that's is what I did is there anything wrong about that bye

8 0
3 years ago
Read 2 more answers
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